Turkish media groups Doğan Holding and Doğuş Group are to join forces to launch a new sports television channel, according to the Hürriyet Daily News website.
NTV Spor Smart will reportedly be offered to subscribers of Doğan’s pay-television broadcaster Dsmart as an additional package. Doğuş owns commercial channel NTV.
The new channel is due to begin test broadcasting by July and will carry Spanish football’s La Liga top division plus games from the Euroleague basketball competition.
Eight of La Liga’s 10 weekly games will be shown on NTV Spor Smart, including all matches featuring Barcelona and Real Madrid.