British and Irish Lions

Features
News

Latest Features

Rugby Union
Global

Boutique agencies were at the fore in the sales process for international rights to the British & Irish Lions 2021 tour of South Africa, with the bigger players opting not to participate due to the carving out of key territories.
Rugby Union
United Kingdom

The British & Irish Lions touring side maintained the value of its media rights in the UK and Ireland in a deal with pay-television broadcaster Sky for next year’s tour of South Africa.

Latest News

View All
Rugby Union
United Kingdom

UK free-to-air broadcaster Channel 4 is close to further enhancing its sports rights portfolio by agreeing a deal for highlights of the British & Irish Lions rugby union series against South Africa, it…
Rugby Union
Global

The UK-based RDA agency has been appointed as the exclusive media-rights distributor for the upcoming British & Irish Lions tour of South Africa in a range of territories
Rugby Union
United Kingdom

Commercial station TalkSport is set to retain radio rights in the UK for the British and Irish Lions’ tour of South Africa next year.
Rugby Union
United Kingdom

The British & Irish Lions rugby union body will restart the invitation to tender process in August for free-to-air highlights rights in the UK to next year’s Great Britain and Ireland tour of South Africa.