Cyta

PrimeTel has renewed a content distribution deal and ceded the management of its sports rights to fellow telco Cyta in a shake-up of the Cypriot market

The Premier League increased its rights fee in Cyprus after allowing broadcasters to use English-language commentary and show all 380 matches per season, SportBusiness Media has learned.

Cypriot telco Cyta successfully retained all but one of its Uefa club competition rights packages in the new three-season cycle from 2024-25, but has lost rights to the first-pick Europa League or Europa Conference League match to public broadcaster CyBC.

Cypriot telco Cyta has retained exclusive broadcast rights to English football’s Premier League for another three seasons.

The value of Uefa club competitions in Cyprus will stay steady in the upcoming three-season cycle as incumbent Cyta retained exclusive rights in the country.

Cypriot telco Cyta has retained its exclusive broadcast rights to Uefa club competitions from 2021-22 to 2023-24

A trio of Cypriot telcos are in the advanced stages of agreeing a tripartite carriage agreement which would see all three share their sports channels with one another

Cypriot telco Cyta has told the Cypriot First Division that it will not pay its third and final instalment for the 2019-20 season, resulting in the prospect of €2.2m ($2.3

Absent any competition for Greek Cup rights in Cyprus, Cyta translated a 33-per-cent fall in inventory directly into a near one-third discount. 

Formula One rights in Greece will remain with incumbent rights-holders ERT and Cosmote in the next cycle, after a brief period of negotiation with local rights-broker, the Asset Ogilvy advertising agency

English Premier League rights in Cyprus will increase in value following a direct renewal with telco Cyta. The new three-season deal with Cyta, from 2019-20 to 2021-22, will be worth just under €1.5

Pay-television broadcaster Cyta has renewed its Premier League rights in Cyprus, with the league increasing the number of matches it will allow to be broadcast in the new cycle

Coverage of the 2018-19 season of the Liga ACB, the top division of basketball in Spain, will be available in 140 countries after the league distributed its rights in-house.

Uefa and its sales agent, CAA Eleven, have finalised multiple deals for national-team media rights around the world with the Nations League to begin this evening (September 6), TV Sports Markets understands.

The added content provided by the Nations League will push the value of Uefa national-team rights in Greece up by more than 30 per cent from 2018-19, TV Sports Markets understands.

Telco Cyta has secured Italian Serie A rights in Cyprus after completing a deal with IMG, TV Sports Markets understands.

The Asset Ogilvy agency has made a small profit from selling on Spanish LaLiga rights in Greece and Cyprus, following renewals with pay-television broadcasters Cosmote and PrimeTel.

Uefa has reversed the falling value of its club competition media rights in Cyprus via an exclusive deal with telco Cyta.