Incumbent Match TV overcame pressure from Russian internet players to retain rights to Uefa’s club competition for the 2021-24 cycle, albeit at a steep increase on its current outlay, SportBusiness Media understands.
Fifa, football’s global governing body, has taken advantage of the stronger advertising opportunities offered by the winter scheduling of the 2022 World Cup in its rights sale to the Telesport marketing agency in Russia.
US media group Discovery saw off an aggressive bid from incumbent Match TV to take over exclusive rights in Russia to Women’s Tennis Association events from 2020, completing its tennis set in the country.
Gazprom Media-owned Match TV has renewed its Formula 1 broadcast rights in Russia, but has lost exclusivity as the premium version of F1TV, the series’ OTT platform, is set for launch in the country i…
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