NBC

Basketball

Aside from the huge financials on offer, SportBusiness Media delves into what this landmark rights deal means for stakeholders across the US sports industry.
Basketball
Media

The National Basketball Association's record domestic media rights sales process is one step away from completion, after its board of governors approved the agreements with incumbent Disney and newcomers NBC and Amazon Prime Video.
Football
Media

The Soccer Tournament (TST), a new seven-a-side football tournament, has agreed an exclusive rights deal with US broadcaster NBC Sports to stream its inaugural tournament
Motorsport

IndyCar is planning to use the increased exposure offered by its new domestic media rights deal with NBC to accelerate the rebuild of its brand in the US and grow its sponsorship revenues over the three-year term.
American Football

The NFL has shown that a little flexibility goes a long way in the US, securing like-for-like growth of about 80-per-cent by allowing partners to use the NFL as a central pillar of their respective streaming platforms.
NFL

The opening weekend of the 2020 National Football League provided a decidedly mixed bag on United States television ratings, leaving any conclusions about the full state of the league’s viewership amid t…
Multi-sport

Global betting company PointsBet has struck a five-year agreement with US media giant NBCUniversal, through which it will become the official sports betting partner of NBC Sports
Basketball

Both the National Hockey League and National Basketball Association returned to play after delays of more than four months due to the Covid-19 pandemic and generated strong ratings among American television…
Ice Hockey

NBC Sports said its production for the upcoming National Hockey League playoffs will look to break new ground for televised coverage of ice hockey
Motorsport

This year’s Indianapolis 500 will be opened up to Central Indiana television viewers for only the second time in seven decades as organizers seek to give the motorsports showpiece maximum exposure amid a…
Golf

US broadcaster Fox elected to walk away from its rights to US Golf Association events to free up funds for properties more fitting its portfolio, market experts have told SportBusiness Media.
Motorsport

Dorna Sports, the commercial rights-holder of MotoGP, has prioritised exposure over the rights fee in its deal with US network NBC for the 2020-22 cycle, SportBusiness Media understands.
Football

Competition to create effective digital offerings in the US drove a hike in value for Uefa’s club competitions for the 2021-22 to 2023-24 cycle. CBS overcame strong opposition to surprise the market in acquiring English-language rights, while Univision renewed its high-performing Spanish-language rights.
Multi-sport

The deal struck this week between US media group Discovery and social media platform Twitter for coverage of the 2020 summer Olympic Games in Tokyo is expected to be the first of many such clip and highlights deals, as Discovery looks for additional ways to monetise its substantial investment in the rights in Europe.
American Football

In order for NBC to align the 2022 Super Bowl with the Beijing Winter Olympics, the network has agreed a deal to switch its next telecast of the NFL showpiece game with CBS