Telefónica (Spain)

Latest Features

Spain’s Mediapro agency has again acquired LaLiga’s package of live, free-to-air Primera División matches, paying a similar fee in the 2019-22 cycle as it did in 2016-19. The sale of this package to Mediapro – alongside one containing free-to-air rights to two Segunda División matches per match-week – closes LaLiga’s domestic tender for the cycle.

Euroleague Ventures – the joint venture between Euroleague Basketball and the IMG agency –secured a robust price from sports streaming service DAZN for the 2019-20 to 2022-23 rights cycle in Spain despite an initially unpromising market outlook, SportBusiness Media understands.

Spain’s Mediapro agency and public broadcaster TVE will likely try again to acquire LaLiga’s two unsold domestic free-to-air rights packages for the 2019-20 to 2021-22 cycle, SportBusiness Media understands.

DAZN’s willingness to pay an increased rights fee – and its low price point for consumers – were the crucial factors in its successful bid for MotoGP rights in Spain this month. DAZN

Streaming platform DAZN’s impending launch in Spain helped the English Premier League to another great result for its media rights in the country. DAZN will pay about €23m ($27.2m)

Spanish telco Telefónica has renewed its deal with agency Mediapro for the rights to broadcast a range of live sports in public places during the 2019-20 season.

Orange will continue to provide LaLiga and Uefa Champions League coverage in Spain after signing a new sublicensing agreement with fellow telco Telefónica.

Italian pay-TV broadcaster Mediaset has secured a licencing deal for non-exclusive coverage of Spanish LaLiga, and Uefa Champions League and Europa League matches for its new Spanish OTT platform, Mitele…

Spain's competition regulator has opened an investigation into an alleged regulatory breach at Telefónica during the 2016-17 season, which could lead to sanctions against the telco.

Features

Increased exclusivity encouraged telco Telefónica to maintain its fee to renew Formula One media rights in Spain this month despite a dearth of competition.

Mike Kiernan reviews television audiences across the big five markets for the recently concluded Formula One World Championship

Will Partington, research analyst for SportBusiness Intelligence, examines television audiences for motorcycling’s MotoGP World Championship in selected European markets.

The Euroleague has earned an increase of almost 170 per cent on the value of its media rights in Spain, reviving the property’s fortunes in the territory after a tough sales process last time.

LaLiga president Javier Tebas this week described the Spanish league’s new domestic media rights deals as “historic” in terms of income and the completion of the move to collective selling.

England’s Premier League has almost doubled its income in recently-agreed deals covering 11 territories across Europe.

Interview with LaLiga president Javier Tebas on the first centralised tender for Spanish domestic football rights.

Spain’s top-tier basketball league, the Liga ACB, this week defended its decision to switch coverage exclusively to pay-television from next season following a three-season deal with telco Telefónica.

Interview with Mario Hernando, director of media (communications and TV) at Spain’s top-tier basketball Liga ACB, about its move to pay-television in this month’s deal with telco Telefónica.

Spain’s LaLiga has leapfrogged Italy’s Serie A in media rights income to become Europe’s second most valuable league following deals agreed in recent weeks.

Spanish football’s ongoing rights shake-up continued during a fortnight in which collective selling was brought forward by the league and Mediapro was appointed its international marketing partner.

The Royal Decree that paves the way for the collective selling of Spanish Liga media rights generated fallout – a week of strike threats, insults and posturing by all sides – which diverted attention from what remains a momentous change in Spanish football.

Spanish club Barcelona said this week that the planned return to collective selling would help La Liga to eventually match or exceed the media-rights income of Italy’s Serie A, but that it would require the country’s pay-television industry to be much stronger.

Telefónica’s acquisition of all rights to two Primera Liga clubs, and its bid to acquire the rights to Spanish giant Barcelona, are aimed at strengthening the telco’s position ahead of changes in the domestic broadcast market.

Fox Sports Latin America and ESPN International were forced to increase their fee for the Uefa Champions League and Europa League pay-television rights in Latin America this month to see off aggressive rival bids from Qatari-owned broadcaster beIN Sports and Spanish telco Telefónica.

The Mediapro agency has acquired the domestic and international media rights to 39 of the 42 clubs from the Primera Liga and Segunda Liga, the top two divisions of Spanish club football, in one season-deals for the 2015-16 season.

Deutsche Telekom’s surprise deal for exclusive domestic basketball rights in Germany last week is small in value but potentially rich in significance.

Interview with William Field, founder of Prospero, the media and technology consultancy, on the return of telcos to the sports-rights market.

National team qualifier rights values tumble in Italy and Spain