Fan Engagement
PSA to relaunch SquashTV following PT SportSuite tie-up
The Professional Squash Association will relaunch its online streaming service SquashTV as part of a “multi-year” agreement with London-based digital media firm PT SportSuite.
Weibo issues Beijing 2022 copyright warning
Chinese social media platform Weibo has warned its users not to post content from the upcoming Beijing 2022 Winter Olympics that belongs to broadcast rights-holders
PCB strikes broadcast deal with Foxtel, TikTok sponsorship
Australian pay-television broadcaster Foxtel has secured a deal with the Pakistan Cricket Board for rights to the Pakistan Super League and home matches of the Pakistan national team, until April 2023
Carioca state league streamed on Ronaldo and Gaules Twitch channels
The Campeonato Carioca has secured further exposure ahead of the start of its 2022 edition tomorrow (Wednesday), with matches from the Brazilian state club football competition to be live streamed via…
Champions League and F1 content features in Canal Plus-Snapchat tie-up
French pay-television broadcaster Canal Plus has agreed a content deal with social media platform Snapchat
IOC appoints former ASO digital chief Pereira as head of virtual sport
The International Olympic Committee has concluded its search for a head of its gaming initiatives, appointing former ASO executive Vincent Pereira as its first head of virtual sport
Indian content platform Sportskeeda joins Bundesliga’s global network
The German Football League (DFL), the organiser of the top-tier Bundesliga, has added India-based sports content platform Sportskeeda to its global network of content partners
Playmaker expands Latin American footprint with Cracks acquisition
Digital sports media company Playmaker has announced the acquisition of Mexico-based video sports platform Cracks
Eleven agrees Campeonato Carioca deal, TikTok renews Copa do Nordeste deal
International sports broadcaster Eleven Sports has acquired streaming rights in Brazil to football’s Campeonato Carioca state championship, while video-sharing platform TikTok has struck a new deal for c…
Fina president: ‘We are not promoting our sport as effectively as we should’
Husain Al-Musallam, president of the International Swimming Federation (Fina), has said that the federation is not promoting the sport as effectively as it should
Seven League hires Pinterest executive Ghai to digital commercial role
Seven League, the digital sports consultancy that now sits within IMG’s Media & Events division, has appointed Pinterest executive Bindi Ghai as vice-president, digital commercial, as the company continues t…
SailGP to debut second-screen data platform at Sydney event
SailGP has launched a new second-screen platform which will provide fans with data from the hydrofoiling F50 catamarans that feature in the global racing league
Legends appoints ex-Inter Milan executive Gandler amid international push
Premium experiences company Legends has appointed former Inter Milan executive Michael Gandler in the newly-created role of chief revenue officer for its global division, Legends International, and former…
AC Milan further establishes China presence with launch on Kuaishou
Italian football club AC Milan has launched an official channel on Chinese social video platform Kuaishou as part of plans to reinforce its presence in the country
NLL secures multiyear Grabyo extension
The National Lacrosse League has secured a multiyear extension with cloud video production platform Grabyo ahead of the 2021-22 season
Australian Professional Leagues launches football content platform KeepUp
Australian football's Australian Professional Leagues has launched a new website and mobile app-based football content platform, KeepUp
TNT to show Champions League content on TikTok in Brazil, Mexico
Brazilian broadcaster TNT Sports and social media platform TikTok have revealed plans to launch a double-screen experience with Uefa Champions League content in Brazil and Mexico
DAZN and Snapchat roll out global boxing content tie-up
DAZN, the subscription sports streaming broadcaster, has widened out its work with Snapchat to offer at least 70 programmes on the social media platform throughout the next year