Cricket

The International Cricket Council is reported to have made its Indian media rights tender more transparent, making its financial goals known to potential bidders and clarifying the circumstances in which a second round of bidding would be called.

Alibaba-owned shopping platform Daraz secured free-to-watch streaming rights in Pakistan for the forthcoming Asia Cup cricket tournament after outbidding its competitors.

Pay-television broadcaster Sony Pictures Networks has agreed to pay a massive increase in its renewal for England and Wales Cricket Board (ECB) rights across the Indian subcontinent from 2023 to 2028.

Alibaba-owned shopping platform Daraz and streaming service Tapmad have sublicensed digital rights in Pakistan to the Asia Cup cricket tournament due to begin later this month in the United Arab Emirates

Sky’s fees for the renewal – and in the current deal – are understood to also incorporate significant outlay on marketing and promotion.

Pay-television broadcaster Sony Pictures Networks has finalised its rights renewal with the England and Wales Cricket Board (ECB) across the Indian subcontinent for six years, from 2023 to 2028

Media group ARY agreed a high entry price to acquire exclusive domestic streaming rights in Pakistan to the national cricket team’s matches against the West Indies in June and against England this autumn.

Pay-television broadcaster Sony Pictures Networks is close to renewing its rights to the England and Wales Cricket Board (ECB) across the Indian subcontinent for six years, 2023 to 2028, SportBusiness…

Cricket Kenya has appointed UAE-based agency Pacific Star Sports (PSS) to aid the commercial development of the sport in the East African country

Disney Star launched a stunning late bid to secure Cricket Australia’s media rights in the Indian subcontinent from 2023-24 to 2029-30, taking the rights from under the nose of rival Sony. 

The International Cricket Council is anticipating its media rights income to track the recent growth of the Indian Premier League as the sport’s global governing body takes its rights to the Indian market.

Disney Star has agreed a deal with Cricket Australia for its media rights in the Indian subcontinent, covering 2023-24 to 2029-30