Brazil

NFL
Media

Brazilian agency Effect Sport has renewed its commercial representation agreement in Brazil with the NFL for the next three years
Futsal
Media

The Spanish futsal clubs association has struck a deal in Brazil with streaming operator DirecTV Go for audiovisual rights to the Liga Nacional de Fútbol Sala (LNFS), Spain’s national futsal league.
Judo
Media

Canal Olímpico do Brasil, the streaming service of the Brazilian Olympic Committee (COB), has announced an agreement with Sweden-based rights agency Spring Media to broadcast International Judo Federation …
Motorsport

Formula One will significantly increase its media rights income from Brazil over the next three years thanks to strong competition resulting in a lucrative deal with Rede Bandeirantes.
Basketball
Media

SporTV, the pay-television broadcaster owned by Brazilian media group Globo, has acquired rights to the top-tier Novo Basquete Brasil (NBB), while Disney-owned sports broadcaster ESPN has also renewed…
Football
Media

Chinese streaming platform K-Ball has acquired live rights to the Campeonato Brasileiro Série A.
Football

Discussions over the centralisation of commercial rights to Brazilian football’s top two divisions, Serie A and Serie B, are in danger of collapsing as two competing blocs of clubs dig in on their revenue distribution demands.
Football

Globo has agreed to pay a handsome increase for domestic media rights to the Copa do Brasil, beating competition from commercial broadcaster SBT to secure a key property in its football portfolio.
Football
Fan Engagement

Lega Serie A has launched dedicated Japanese and Portuguese Twitter accounts as part of plans to improve its engagement with fans
Football
Media

Commercial broadcaster Globo has agreed a four-season extension with the Brazilian Football Confederation (CBF) for the exclusive domestic broadcast rights to the Copa do Brasil club competition
NFL
Media

Commercial broadcaster RedeTV has struck a three-year deal with the National Football League for free-to-air rights to the American football league in Brazil
Mixed Martial Arts
Media

The Ultimate Fighting Championship mixed martial arts promotion is launching its Fight Pass OTT subscription service in Brazil, with selected events to also be made available on free-to-air television…
Football
Media

Brazilian commercial broadcaster SBT has retained free-to-air rights to the Copa do Nordeste, an annual football competition contested by clubs in the Northeastern region of the country
Football

The Brazilian Football Confederation (CBF) is unlikely to reach its R$650m-per-year target for global media and marketing rights to the Copa do Brasil but is set fair for an overall increase compared to the current cycle.
Football
Media

Media platform OneFootball has agreed a deal with Brazilian live-streaming company TV NSports for rights to show 45 games from Campeonato Brasileiro Série C, the third tier of domestic club football.
Motorsport
Media

Brazilian commercial broadcaster Bandeirantes has agreed a three-season extension to its Formula 1 rights deal
Football
Media

Brazilian commercial broadcaster SBT has acquired rights to this year’s Copa América Femenina, which will take place in Colombia from July 8 to 30.
Football

The new deals struck with Disney, Paramount, Globo, SBT, DirecTV and OneFootball have produced a like-for-like increase of about 66 per cent on the guaranteed income provided by equivalent deals in the current cycle.