China

Basketball

Chinese conglomerate Tencent has today (Monday) resumed broadcasting games from North American basketball league the NBA following the furore caused by comments last week from Houston Rockets general manager…
Basketball

NBA commissioner Adam Silver has responded to the recent furore over Houston Rockets general manager Daryl Morey's tweets on the Hong Kong democracy protests, saying the league would back the right to…
All Sports

Suning Sports, owner of the Chinese streaming platform PP Sports, is laying off nearly 30 per cent of its staff in a cost-cutting drive and may have restarted joint-venture talks with Alibaba, according…
Basketball

The International Basketball Federation (Fiba) has detailed a cooperation partnership with technology company Google which is designed to deliver a premium experience to fans who cannot be at the ongoing…
Curling

The World Curling Federation has sought to further connect with the sport’s Chinese audience by launching its first social media channel on Sina Weibo, while it has stepped up a digital overhaul by relaunching i…
Basketball

Ewell Zhao talks about Tencent’s rights renewal with the NBA, its method for valuing sports media rights and the future of the Chinese sports video streaming industry.
Ice Hockey

European ice hockey tournament the Champions Hockey League is keen to secure exposure in both China and Russia and has praised the “huge reach” of 26 broadcast deals covering 63 territories as it heads int…
Basketball

Chinese social media giant Tencent saw off competition from rival streaming player Youku Tudou to retain the NBA’s digital rights in the country for the 2020-25 cycle at a record-breaking fee, underscoring the strong growth in China’s streaming market in recent years.
Football

Broadcast coverage of Korean football’s K League is available once again in China after an agreement was reached with online streaming service K-Ball.
Football

The China Sports Media agency has extended its exclusive broadcast production and distribution agreement with the Chinese Football Association for four more years until 2023
Multi-sport

Discussions on a joint-venture between Chinese conglomerate Alibaba's streaming platform Youku Sports and Suning's own streaming platform PPTV have broken down, according to media reports
Football

Chinese video streaming platform iQiyi, which is backed by Chinese online company Baidu, is to show all 380 LaLiga games during 2019-20 season
Football

China Sports Media, the commercial rights-holder of the Chinese Super League, will pursue legal action against popular digital website and streaming app Flying Nimbus, after it allowed users to watch a…
Multi-sport

Chinese telcos ZTE and China Mobile have joined forces for the country’s 2nd National Youth Games to deliver what they claim is China’s first 5G sporting event.
Football

France’s Ligue 1 has continued to make an impact in its key target market of China after Saturday’s Trophée des Champions match was watched by a live audience of 1.8m v
Basketball

The NBA and Chinese social media giant Tencent have announced a five-year extension of their current deal, which will now run through to the 2024-25 season
Esports

Chinese technology conglomerate Tencent will become the first platform to stream NBA 2K League matches in China
Canoeing

The International Canoe Federation announced Monday that it will launch an OTT channel in China with the aim of reaching younger viewers