China

The Team Marketing agency has initiated the sales process in China for broadcast rights to Uefa club competitions from 2021-22 to 2023-24

The International Skating Union has secured a modest fee increase for its global media rights from 2023-24, renewing with incumbent Infront in a deal signed this month.

Chinese streaming platform China Sports, also known as Zhibo.tv, has renewed its deal for rights to the country’s second-tier football division, China League One, for the 2021 season.

Chinese football-focused digital platform Dongqiudi has acquired non-exclusive live streaming rights for the Chinese Super League in a three-season deal starting with the upcoming 2021 season

Chinese streaming platform and internet giant Tencent has acquired media rights in China for the Chinese Super League for the next three seasons, 2021 to 2023

Chinese streaming platform and internet giant Tencent has announced its first major sports media rights deal covering territories outside its home market, with a three-year deal for Major League Baseball…

Off-road electric racing series Extreme E has further boosted its coverage in China ahead of its impending debut by agreeing a rights deal with conglomerate Tencent

Chinese sports streaming platform Zhibo.tv has agreed a five-year deal for media rights for the MotoGP motorcycle racing world championship, beginning with the 2021 season. Zhibo

China's CBA basketball league has agreed a five-year deal with Weibo that will see the social media platform host content including live video streams, short videos and interactive games

The Ultimate Fighting Championship has secured a strong increase in the value of its media rights in China thanks to heavy investment on its presence in the market.

Chinese social video platform Kuaishou has announced a streaming deal with the Chinese Basketball Association League, under which third party creators will make content that will be presented to viewers…

The Chinese Super League is discussing options for the exploitation of its domestic media rights from the 2021 season onwards with several different broadcasters, following the premature end of a deal…

Mixed martial arts promotion the UFC has agreed a multi-year deal with Chinese streaming platform Migu, covering media rights, joint content creation, a production technology collaboration, and marketing…

Chinese state broadcaster CCTV is to resume live broadcasts of NBA games on March 8, beginning with the All Star game that day, according to media reports in China

Chinese conglomerate Suning has said it will focus entirely on its retail business going forward, raising questions over the future of its investments in sports properties, which include Italian football…

The broadcast feed for matches from Italian football’s Serie A has been pulled from PP Sports, the Chinese streaming platform owned by Suning Holdings, over non-payment of rights to the IMG agency.