Eastern Europe

Athletics

Athletics: US free-to-air broadcaster NBC extended its deal with the New York City Road Runners for the television rights for the New York City marathon for three years from 2009 to 2011
Football

Intense competition between rival pay-television operators has resulted in a tripling of rights fees for Uefa’s Champions League in Poland.
Football

Football: Spanish media group Prisa agreed a deal with the Mediapro agency for the exclusive pay-television rights of one La Liga match each week, to be shown on Prisa’s Canal Plus premium channel, and t…
Cricket

UK pay-broadcaster BSkyB is set to agree a deal for cricket’s upcoming World Twenty20 Championship in England, ending a protracted 18-month long negotiation process with rights-holder ESPN Star Sports.
Football

The Premier League is set to stagger its next international rights sales process in a move that will rule out what was always a remote possibility of someone making a worldwide bid for the rights.
Football

RCS-RDS’s plans to launch a new sports channel raise serious questions about the stability of the record television rights deal signed by the country’s top-tier domestic football league last year.
Football

Uefa had a good start to its television rights sales for the Euro 2012 championship, achieving a 25-per-cent increase in fee from co-host country Poland.
Football

Football: Sports broadcaster ESPN Brasil acquired pay-television rights in Brazil for the 2010 World Cup in a sublicensing deal with commercial broadcaster Globo
Basketball

Olympics: The Sportfive agency acquired the rights in 40 European countries for the 2014 Winter Games at Sochi and the 2016 Summer Games in a deal worth €250m ($315m) with the International Olympic Committee.
Football

Football: England’s Premier League generated £1.782bn (€2.05bn/$2.62bn) in the sale of its domestic live rights for the three-year period from 2010-11 to 2012-13. The deal is a 4.5-pe
Football

Football: UK public-service broadcaster the BBC extended its deal for Premier League highlights for a further three years, from 2010-11 to 2012-13, paying £173m (€185m/ $237m).
Athletics

Asian Games: Hong Kong pay-broadcaster I-Cable Communications acquired the exclusive television and internet rights for the 2010 Asian Games, in Guangzhou, in a deal worth an estimated $1m (€780,000).
Football

Football: The Deutsche Fussball Liga (DFL), representing the top two tiers of German football, Bundesliga 1 and Bundesliga 2, agreed a number of media rights deals covering the four-year period from 2009-10…
American Football

American Football: US cable sports network ESPN acquired the rights for the college football Bowl Championship Series.

Football

Football: Greek public-service broadcaster ERT, commercial broadcaster Mega and triple-play operator On Telecoms acquired packages of Champions League rights for the three-year period from 2009-10 to 2011-12.

Despite the most exciting Formula One season in recent memory, with the driver’s and constructor’s championships going down to the wire, television audiences fell in a number of major European markets.

Football

Football: Bulgarian free-to-air broadcaster TV2 acquired the rights for Bulgaria’s domestic top-tier A league in a five-year deal, from 2009-10 to 2013-14, worth a reported €30m (£23m). Fo
Basketball

Cricket: Pan-Asian broadcaster ESPN Star Sports acquired the rights for Twenty20’s cricket’s Champions League.