Germany

Football

German pay-television broadcaster Sky Deutschland will provide ultra high-definition coverage of 68 football matches from the top two Bundesliga competitions during the 2020-21 season – twice as many a…
Football

Subscription OTT streaming service DAZN will broadcast Bundesliga matches in Germany next season, following uncertainty caused by the impact of a rights dispute between the German Football League (DFL)…
Football

Sunday evening’s Uefa Champions League final between Bayern Munich and Paris Saint-Germain attracted strong free-to-air audiences in both France and Germany, including a record prime-time audience in F…
Handball

Pay-television operator Sky Deutschland has publicly withdrawn its interest in renewing its rights in Germany to handball’s EHF Champions League.
Football

International media group Discovery has failed in its attempt to terminate its contract with the German Football League (DFL) for domestic German Bundesliga rights, according to a ruling handed down today…
Motorsport

German commercial broadcasting group ProSiebenSat.1 has agreed a multi-year rights deal with the Formula E electric car-racing series
Football

DFL Digital Sports, the subsidiary of the German Football League (DFL) responsible for the distribution of the Bundesliga’s digital content, has recruited Ivo Hrstic, previously the director of digital o…
Football

Uefa has commissioned German pay-television broadcaster Sky Deutschland to produce the crowd noise sound effects for this month’s Champions League and Europa League ‘Final 8’ tournaments. W
Motorsport

German automotive manufacturer Mercedes has launched a dedicated channel on Motorsport.tv, the OTT streaming platform operated by digital media group Motorsport Network
Football

Subscription streaming service DAZN has signed off on its acquisition of Uefa Champions League rights in Germany for the new three-season cycle, from 2021-22 to 2023-24
Motorsport

Formula One has agreed a deal with YouTube that will allow the Google-owned platform to live stream the Eifel Grand Prix in Germany for free in seven countries in Europe
Football

Germany’s federal monopoly commission has criticised the decision of the country’s federal cartel office, the Bundeskartellamt, to allow the German Football League (DFL) to sell exclusive live media-rights pac…
Handball

DOSB New Media, which operates the online streaming service, Sportdeutschland.TV, has extended its deal for rights in Germany to the country’s second-tier 2. Handball-Bundesliga until 2022-23.
Football

Saturday evening’s DFB-Pokal final between Bayern Munich and Bayer Leverkusen was watched by an average audience of 7.0
Formula 1

After several cycles of decline, the value of Formula One rights in Germany has more than doubled in pay-television broadcaster Sky Deutschland’s exclusive deal for the 2021-24 cycle.
Football

The German Football League (DFL) faced an absence of new bidders, a change in strategy from incumbent Sky Deutschland and an unstable economy as it went to market with its 2021-25 domestic rights. The tough conditions left experts to conclude the league had done well to avoid a larger income drop for the cycle.
Football

Dentsu, the Japanese advertising agency heavily involved in sports marketing, has concluded a number of broadcast deals for the J.League ahead of the Japanese top flight’s resumption on July 4.
Football

Football media platform OneFootball has unveiled a new brand identity and released a redesigned app