MENA
BeIN picks up eSkootr rights in Mena region, Southeast Asia
Pay-television broadcaster beIN Media Group has acquired broadcast rights to the nascent eSkootr Championship (eSC) in the Middle East and North Africa, along with parts of Southeast Asia
Serie A broadcasts AC Milan-Fiorentina game in metaverse
Event is a first involving a major football league
Sports Channel paying reduced Uefa Champions League fee in Israel
Israel’s Sports Channel is paying a reduced fee for Uefa Champions League rights during the current cycle, bringing the competition’s value back to a more rational level.
Brazilian league nets Mena exposure on SSC and MBC’s Shahid
Brazil’s top-tier football league is to be broadcast across the Middle East and North Africa following rights deals struck with Saudi Sports Company and MBC Group, the free-to-air broadcaster backed b…
Footballco acquires Middle East’s Kooora in eight-figure deal
Footballco, the private equity-backed football media business, has acquired Middle East-based digital sports publisher Kooora in an eight-figure, all-cash deal
BeIN to show World Rugby Sevens Series in Australia and Mena; CBC strikes deal in Canada
Pan-regional pay-television operator beIN Sports has acquired exclusive broadcast rights to the World Rugby Sevens Series in Australia and all 24 territories across the Middle East and North Africa
BeIN adds AFC club competition rights in Mena region
Pay-television broadcaster beIN Sports has expanded its portfolio of Asian Football Confederation content in the Middle East and North Africa region for the 2022 season to now include rights to club competitions…
BeIN to show Premier Padel tour in 37 markets
Pay-television broadcaster beIN Sports will show the inaugural edition of the Premier Padel tour across 37 countries including Australia, France, New Zealand, Singapore and Turkey
Saudi Arabia’s MBC lands WWE rights across Mena region
Saudi media company MBC Group has acquired rights in the Middle East and North Africa to live events and programming organised by World Wrestling Entertainment
BeIN picks up rights to remaining AFC Qualifiers across most of Mena region
Pay-television broadcaster beIN Sports has acquired media rights to the remaining AFC Asian Qualifiers for the 2022 Fifa World Cup in 18 territories across the Middle East and North Africa
Consortium’s acquisition of controlling stake values StarzPlay at $420m
An Emirates-based consortium has signed a binding agreement to acquire around 57 per cent of StarzPlay Arabia, the subscription video-on-demand service
IMG to market Arab Gulf Cup commercial rights to 2031
The IMG agency has signed a long-term commercial agreement with the Arab Gulf Cup Football Federation (AGCFF) covering the next six editions of the national team tournament
BeIN Sports lands two-year deal with World Athletics in Mena region
BeIN Sports has secured the broadcast rights to World Athletics events for the Middle East and North Africa in a two-year deal
Coppa Italia coverage secured in Mena by For Media
For Media, the boutique rights agency headed by Emanuele Villari, has brokered a Coppa Italia broadcast rights deal with Abu Dhabi Media in the Middle East and North Africa, SportBusiness understands
Bids, bailouts and plots form backdrop of Serie A’s YouTube experiment
Italy’s Serie A will continue to make its matches available for free on YouTube in the Middle East and North Africa for the remainder of the 2021-22 season, despite receiving bids from broadcasters in the region.
HBA Media adds seven new broadcasters for Saudi Cup
The HBA Media agency has secured seven new broadcast rights-holders for the Saudi Cup, as it expands coverage of the annual horse racing fixture for the third consecutive year
Standalone Saudi package offered as RFEF invites Copa del Rey rights bids in Mena
The Spanish Football Federation (RFEF) has invited bids for broadcast rights in the Middle East and North Africa to the Copa del Rey tournament