Scandinavia
TV4 Media becomes WTA rights-holder in Finland, Norway and Sweden
TV4 Media, a Telia-owned broadcasting company, has acquired exclusive rights in Finland, Norway and Sweden to WTA women’s tennis events.
Sportway raises $1.7m with Cooney and Swedish investment firm among backers
Sports technology entrepreneur Aidan Cooney and Geltis, the Swedish private investment company, are among a group of new investors in Sportway, the Swedish automated production and live streaming firm…
Nørrelund: We’ve reached ‘pain threshold’ on Danish Superliga rights fee
Nordic Entertainment Group's (Nent) sports rights head Peter Nørrelund says the company “can no longer tighten the screw” on consumers by expecting them to pay more for premium sports content and unde…
TV4 and SVT secure Swedish rights to 2026 World Cup
TV4 Media, the Telia-owned broadcasting company that operates Swedish commercial broadcaster TV4, and Swedish public-service broadcaster SVT have acquired rights to the 2026 Fifa World Cup
TV2 seals domestic Norwegian football rights for record-breaking sum
Norwegian commercial broadcaster TV2 has secured domestic rights to a host of Norwegian football properties, including the top-tier Eliteserien, from 2023, in the most valuable media rights deal in the…
TV2 and DR continue major event rights drive with 2026 World Cup deal
Danish government-owned broadcaster TV2 and public-service broadcaster DR have added to their recent high-profile rights acquisitions in a deal to show the 2026 Fifa World Cup
SVT partially offsets FIS rights loss with Visma Ski Classics deal
SVT, Sweden’s public-service broadcaster, has agreed a five-season deal to broadcast the Visma Ski Classics long-distance skiing events.
TV2 Denmark retains Blast Premier rights for 2021 season
TV2 Denmark, the government-owned subscription and free-to-air broadcaster, has retained exclusive rights to the 2021 season of esports’ Blast Premier series.
Altibox and Telenor bid to dislodge Discovery in Norway’s Eliteserien tender
Norwegian telecoms rivals Altibox and Telenor have made a joint bid for domestic rights to Norwegian football, including the men’s top-tier Eliteserien, from 2023 onwards.
Swedish Hockey League secures long-term stability with strong TV4 Media renewal
The Swedish Hockey League has ensured its long-term financial security by boosting the value of its domestic rights by over a third in a renewal with TV4 Media out to 2029-30.
TV2, NRK add to football rights pact with 2026 World Cup deal
Norwegian commercial and pay-television broadcaster TV2, and public-service broadcaster NRK, have continued their cooperation in the football rights market by agreeing a deal for the 2026 Fifa World Cup
Olympics find familiar Danish home as DR and TV2 strike deal with Discovery
Danish government-owned broadcaster TV2 and public-service broadcaster DR have agreed sub-licensing deals with media company Discovery for rights to the 2022 winter Olympics in Beijing and the 2024 summer…
Uefa national-team rights value swells in Scandinavia in six-season deals
The value of Uefa’s national-team rights in Scandinavia from 2022-23 has risen sharply, with the European governing body the latest rights-holder to prosper in the region amid a push by broadcasters to seal long-term deals for premium properties.
Nent lands exclusive Women’s World Cup rights in three Nordic markets
Nordic Entertainment (Nent) Group, the Stockholm-based media group, has acquired exclusive rights in Denmark, Norway and Sweden to the 2023 Fifa Women’s World Cup, which will take place in Australia a…
TV2 pays up early to extend, expand Norwegian ice hockey coverage
Norwegian commercial and pay-television broadcaster TV2 has renegotiated and extended its deal for domestic top-tier ice hockey, increasing its rights fee from next season, while also strengthening its ties to the sport by adding all rights controlled by the national federation.
TV4 and SVT retain Uefa European Championships rights
TV4 Media, the Telia-owned broadcasting company that owns Swedish commercial broadcaster TV4, has acquired rights to the Uefa European Championships in 2024 and 2028 together with Swedish public-service…
C More retains key Swedish Hockey League rights to 2030
Swedish pay-television broadcaster C More has retained exclusive rights to its flagship sports property in a new six-year deal with the Swedish Hockey League, the top division of ice hockey in the country
Norwegian football league launches highly-anticipated domestic tender
Domestic rights to a host of Norwegian football, including the men’s top-tier Eliteserien, have been put out to tender.