South-East Asia

English football’s Premier League began its international audiovisual rights sales in dramatic style with massive first-round awards in three of its most competitive markets.

Football: Indonesian media group Media Nusantara Citra, owner of free-to-air broadcasters RCTI, TPI and Global TV, acquired the rights for Euro 2008, paying between $11m (£5.4m/€7.5m

Football: The England Football Association agreed deals for its international rights covering the fouryear period from 2008-09 to 2011-12, bringing in worldwide revenues of over $300m (£144m/€207m) - …

International rights split between several agencies - revenue increases 275 per cent

Football: Middle-East broadcaster Al Jazeera Sport acquired the rights for European club competitions the Champions League and the Uefa Cup in three-year deals worth a combined $200m (£102m/ €136m). 

Boxing: German commercial broadcaster RTL acquired the rights for the next four fights of Ukrainian heavyweight boxer Wladimir Klitschko in a deal with the Sportfive agency worth €10m (£6.8m).

World Wrestling Entertainment takes its Asian television rights sales in-house

Football: The German football league, the Deutsche Fussball-Liga, agreed a deal with Leo Kirch that guarantees the 36 Bundesliga clubs a minimum of €575m a season for the six years from 2009-10 to 2014-15. 

Sportfive has agreed deals in key South East Asian markets, including Malaysia and Indonesia

Asian fees alone likely to exceed £40 million

NEWS IN BRIEF

Singapore, Malaysia and the Indian sub-continent and likely to be the next Asian territories to sign television rights deals for football’s World Cup

Football: Austrian public-service broadcaster ORF acquired the rights for all 31 matches of the Euro 2008 tournament in a deal worth €10m (£7m). 

Football: France’s Ligue de Football Professionnel agreed new deals for top-tier Ligue 1.

MP & Silva, Sportfive and Rai Trade agencies estimated to have brought in about €100 million overall for 2007-08 season

Athletics: The Dentsu agency signed a 10-year, €180m (£122m) deal with the International Association of Athletics Federations for the worldwide marketing rights and worldwide television rights outside Eu…

English Premier League to receive £74 million over three years from sale of mobile and internet clip rights

Olympics: Hong Kong pay-television broadcaster I-Cable Communications acquired the new media rights for the 2008 Summer Olympics in Beijing and all media rights for the 2010 Winter Games in Vancouver and…