Badminton
Badminton Europe signs comprehensive data and OTT deal with Sportradar
Badminton Europe (BEC), has signed a wide-ranging rights agreement with data and media services company Sportradar that builds on the pre-existing betting and broadcast partnership that has been in place…
Blibli launches live streaming platform with Indonesian Open
Indonesian e-commerce platform Blibli has launched an on-demand video streaming platform called Blibli Play, which will cover sports including this year's Indonesia Open badminton competition
Australia’s OVO Mobile adds BWF to badminton rights portfolio
Australian telco OVO Mobile has signed an exclusive four-year media-rights deal with the Badminton World Federation, the sport’s global governing body.
IMG seals global rights deal with Badminton Asia
IMG has agreed a five-year deal to become the exclusive global media-rights representative for Badminton Asia events
BBC agrees late deal for badminton’s European Mixed Team Championships
UK public-service broadcaster the BBC will show the semi-final and final of badminton’s 2019 European Mixed Team Championships after agreeing a deal with its rights-holder, sports media and data provider S…
Badminton Australia secures global rights deal
Mobile telecommunications company OVO Mobile has enhanced its niche portfolio with the acquisition of global rights to Badminton Australia events
Star Sports rekindles ties with Badminton World Federation
Indian pay-television broadcaster Star Sports has signed a new four-year rights deal with the Badminton World Federation.
BBC and S+V make long-term commitment to badminton showpiece
UK public-service broadcaster the BBC has signed a long-term deal to cover badminton showpiece the All England Open Championships, while sports producer and distributor Sunset+Vine has extended its production contract for the tournament.
BBC to show English badminton championships
The BBC has struck a deal to show coverage of the All England Open Badminton Championships next month.
DSport moves into badminton with Asia Team Championships deal
Indian pay-television broadcaster DSport has secured rights to this year’s edition of the Badminton Asia Team Championships.
Sunset+Vine picks up BWF Championships contract
UK production company Sunset+Vine has agreed a deal to serve as the host broadcaster for this year’s Badminton World Federation’s World Championships in Glasgow, Scotland.
BBC lines up badminton coverage
UK public-service broadcaster the BBC has acquired rights for the 2017 Badminton World Championships.
Astro expands investment in domestic badminton association
Astro’s renewed deal with the Badminton Association of Malaysia will see the telco invest much more in promotion but is largely unchanged in cash terms.
Astro splashes out on Malaysian badminton rights extension
Malaysian pay-television operator Astro has expanded a rights deal with the Badminton Association of Malaysia (BAM) to become the exclusive broadcast partner of the national governing body.
Badminton’s Scottish Open extends with Lagardère Sports
Lagardère Sports, the sports marketing division of conglomerate Lagardère, has extended its host broadcast and rights distribution partnership with the Scottish Open Badminton Grand Prix.
MP & Silva extends Badminton Asia partnership
The MP & Silva agency has extended its rights distribution partnership with the Badminton Asia governing body.
BT Sport picks up National Badminton League rights
UK pay-television broadcaster BT Sport has acquired rights to the English National Badminton League team competition.