German Football League (DFL)
Bayern to tour Japan in latest Bundesliga-Sky PerfecTV initiative
German Bundesliga club Bayern Munich has announced a pre-season tour of Japan as the league looks to continue its brand-building efforts in the market in partnership with local media rights-holder Sky…
Canal Plus extends Bundesliga rights in sub-Saharan Africa
Pay-television broadcaster Canal Plus has extended its French-language rights in sub-Saharan Africa to the Bundesliga and Bundesliga 2 for a further four seasons
DFL progresses with plans for media rights subsidiary investment
The German Football League (DFL) has said member clubs from its top two divisions, Bundesliga and Bundesliga 2, will next month decide whether to proceed with talks with a selected group of three entities…
Bundesliga shows recovery signs but revenues down €326m on pre-Covid levels
The total revenue of German professional football has increased for the first time since the outbreak of Covid-19, with the second-tier Bundesliga 2 setting a new benchmark for the 2021-22 season, but…
Sixth Street ‘enters talks’ over new DFL commercial subsidiary
US-based investment firm Sixth Street Partners is reportedly among the firms preparing a bid for a share of the Bundesliga broadcast and commercial rights business as the German Football League (DFL),…
DFL ‘delays talks’ on Bundesliga rights equity sale
The German Football League (DFL), organising body of the top two divisions of the domestic game, has delayed talks over the potential sale of a stake in its media rights business to next year amid a lack…
Weber heads back to DFL to lead restructured sports technology operation
Hendrik Weber has returned to the German Football League (DFL), organising body of the Bundesliga and 2. Bundesliga, to head up a restructured sports technology and innovation department
Bundesliga ends Middle East blackout with cut-price beIN deal
The Bundesliga’s two-season blackout across the Middle East and North Africa has come to an end after the league finalised a three-season deal with beIN Sports, albeit at a major reduction in value.
DFL’s Hopfen eyes return to international rights growth, confirms investment talks
German Football League (DFL) chief executive Donata Hopfen has called on the organisation to be “more ambitious” with its commercial targets and extract more value from its international media rights.
Borussia Dortmund ‘legends’ to visit Vietnam as part of Next Media tie-up
German Bundesliga club Borussia Dortmund (BVB) is to send a team of former players on a three-day tour of Vietnam as part of a promotional trip organised by the league’s media rights-holder in the country, N…
DFL ‘hires Deutsche Bank’ to aid media rights equity sale talks
The German Football League (DFL), organising body of the top two divisions of the domestic game, is reported to have engaged financial services group Deutsche Bank to lead the potential sale of a stake…
Bayern executive Jung calls on DFL to move Super Cup abroad, scrap 50+1 ownership rule
Bayern Munich commercial executive Andreas Jung has called on the German Football League (DFL) to stage the German Super Cup abroad in order to increase the league’s international presence and commercial a…
DFL ‘prepares auction for equity rights stake’ in return to investment market
The German Football League (DFL) is once again looking to sell a stake in its future broadcast rights and is preparing a tender designed to attract investment from private equity companies
Seifert turns to DFL Digital Sports chief Heyden to head up S Nation Media
Andreas Heyden has been appointed as chief executive of German streaming platform S Nation Media
DFL ‘weighs up’ increase in free-to-air Bundesliga matches
The German Football League (DFL) has formed a working group to weigh up the future of domestic club football which, among other proposals, could lead to an increase in top-tier Bundesliga games shown on…
Indian content platform Sportskeeda joins Bundesliga’s global network
The German Football League (DFL), the organiser of the top-tier Bundesliga, has added India-based sports content platform Sportskeeda to its global network of content partners
Sportradar renews Bundesliga global betting data and streaming rights deal
Betting data services company Sportradar has agreed a five-year extension to its international betting data and streaming rights distribution agreement with Germany’s Bundesliga.
Sky Deutschland appoints Bundesliga International’s Stüber as sports rights head
Pay-television broadcaster Sky Deutschland has hired former Bundesliga International executive Patrick Stüber as its head of sports rights and commercialisation.