Sky Deutschland (Germany)

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Formula One
Germany

After several cycles of decline, the value of Formula One rights in Germany has more than doubled in pay-television broadcaster Sky Deutschland’s exclusive deal for the 2021-24 cycle.
Football
Germany

The German Football League (DFL) faced an absence of new bidders, a change in strategy from incumbent Sky Deutschland and an unstable economy as it went to market with its 2021-25 domestic rights. The tough conditions left experts to conclude the league had done well to avoid a larger income drop for the cycle.
Football
Germany

The German Football League (DFL) has renegotiated deals with six of its seven domestic media-rights holders, which will secure payments – and thus cashflow for German clubs – in the next month. Discovery is the only broadcaster yet to reach an agreement.
Wrestling
Germany

WWE will broadcast its pay-per-view events in Germany exclusively on its OTT platform, WWE Network, in the 2020-23 rights cycle.
Football
Germany

Uefa has increased the value of its lower-tier club competition media rights in Germany by over 40 per cent through commercial broadcaster RTL’s acquisition of exclusive, multi-platform rights to the Europa League and newly created Europa Conference League.

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Handball
Germany

German pay-television broadcaster Sky Deutschland has claimed a first by teaming up with telco O2 for what it claims will be the first end-to-end 5G transmission of a sports fixture in Europe
Multi-Sport
Germany

Charly Classen, previously a leading figure at ESPN’s international business, has been named as the new executive vice-president of sports at German pay-television broadcaster Sky Deutschland, replacing J…
Football
Germany

Sky Deutschland has reported record pay-television viewing figures for the weekend’s action from the Bundesliga, the top tier of German club football.
Multi-Sport
Germany

German pay-television broadcaster Sky Deutschland is expanding its Sky Ticket OTT sports highlights offering to encompass a wider range of content to sit alongside the live coverage already on offer

Features

Football
Austria

Uefa has continued its success in the DACH region by more than doubling the value of its club competition rights in Austria and significantly increasing them in Switzerland.
Tennis
Global

In the latest interactive monthly data report, SportBusiness Media analyses the tennis media-rights landscape in 2019.
Tennis
Global

In the latest interactive monthly data report, SportBusiness Media analyses the tennis media-rights landscape in 2019.
Golf
Germany

Pay-television broadcaster Sky Deutschland has raised its annual outlay on two of golf’s majors, the PGA Championship and Open Championship, by almost half to secure its dominance over the sport in the DACH region against the threat of US media group Discovery.
Motorsport
Germany

Pay-television broadcaster Sky Deutschland has brought back the Formula One motor racing championship to its platform in Germany, Austria and Switzerland after a one-year absence that caused a customer…
Germany

In the latest interactive monthly data report, SportBusiness Media analyses the media-rights landscape in Germany, Austria and Switzerland.
Germany

In the latest interactive monthly data report, SportBusiness Media analyses the media-rights landscape in Germany, Austria and Switzerland.
Tennis
Germany

The value of ATP Tour tennis rights in Germany, Austria and Switzerland has once again dramatically increased amid intense competition for a year-round competition with a growing domestic interest
Tennis
Germany

The value of Wimbledon rights in the DACH region will increase significantly in the next cycle after incumbent rights-holder Sky Deutschland faced down strong competition to retain them
Football
Germany

Sky Deutschland to pay about €22m per season for Premier League rights, 2019-2022 This is about 70 per cent more than the €13m per season DAZN pays from 2016-2019 T
Golf
Ireland

The European Tour agreed new deals with Sky in the UK and Ireland as well as in Germany, Austria and Switzerland last month, as a multi-territory agreement with Discovery nears completion.
Football
Germany

German public-service broadcasters ARD and ZDF recouped more than €3m ($3.5m) from various sublicensing deals for 2018 Fifa World Cup rights in the country.
Germany

The All England Lawn Tennis Club has agreed a deal in principle for rights to the Wimbledon grand slam in Germany and Austria, TV Sports Markets understands.
Football
Austria

Sky Österreich will generate more than €5m ($5.9m) per season from the sublicensing of Austrian Bundesliga rights, from 2018-19 to 2021-22.

Football
Austria

Selling global rights exclusively to pay-television broadcaster Sky has netted the Austrian Bundesliga the biggest media-rights deal in the country’s history.

Football
Austria

Uefa turned down a strong bid from incumbent free-to-air Champions League rights-holder ZDF for its next cycle in Germany, instead accepting an offer from pay-television broadcaster Sky Deutschland for exclusive rights.

Handball
Austria

German pay-television broadcaster Sky triggered a clause to renew EHF Champions League rights late last year, extending its deal until 2019-20.
Motorsport
France

Mike Kiernan reviews television audiences across the big five markets for the recently concluded Formula One World Championship
Handball
Germany

Germany’s Handball-Bundesliga has increased the value of its media rights by at least 67 per cent with international rights still to be sold, TV Sports Markets understands.