SuperSport (Sub-Saharan Africa)

Features
News

Latest Features

Football
Africa

Frank Dunne and Callum McCarthy take a look at the implications of the dispute between the Confederation of African Football and its global sales agency Lagardère Sports.
Football
South Africa

The South African Broadcasting Corporation secured a steep fall in total outlay in its sublicensing renewal with pay-television broadcaster SuperSport for the country’s top-tier Premier Soccer League.
Multi-Sport
South Africa

South African pay-television operator Multichoice is facing the biggest challenge in its 26-year history in the form of a two-pronged regulatory attack on its dominant position in the country’s sports-rights market.
Football
Africa

The Confederation of African Football has made good on a two-year-old promise to renegotiate its mammoth global media and marketing rights deal with Lagardère Sports, but not its promise to earn more money for its rights.
Basketball
Africa

Econet closes its African pay-TV platform and agrees repayment schedule with rights-holders Rights-holders affected by closure include the IOC, the NBA, Fifa and Uefa

Latest News

View All
Football
South Africa

Live coverage of South Africa’s qualifying match for the 2021 Africa Cup of Nations was streamed yesterday (Thursday) on Facebook after SuperSport, the pay-TV broadcaster and rights-holder, said it was u…
Rugby Union
South Africa

South African public-service broadcaster the SABC has agreed a sublicensing deal with pay-television broadcaster SuperSport that ensures Saturday’s Rugby World Cup final between South Africa and England r…
Football
South Africa

The South African Football Association has said it is close to agreeing a deal with the SABC that would see national team matches return to the screens of the public-service broadcaster
Rugby Union
South Africa

Cash-strapped South African public-service broadcaster the SABC has said it will not broadcast the 2019 Rugby World Cup on television after failing to reach a sublicensing deal with rights-holder, pay-television…

Features

Mixed Martial Arts
Sub-Saharan Africa

African pay-television broadcaster SuperSport completed a complex negotiation with the Ultimate Fighting Championship last week, signing off on a new five-year contract. The deal is worth $1.2m (€1.1
Cricket
Africa

South African public-service broadcaster SABC has thanked Cricket South Africa for its “generosity” after the two parties struck a commercial rights deal with no upfront fee.
Cricket
Sub-Saharan Africa

Cricket South Africa has decided not to cancel its domestic T20 competition – set to start on November 9 – despite the absence of a media-rights deal, major stars or even a name.
Football
Africa

Gauging the success of IMG’s Serie A international rights acquisition won’t be possible until the end of the cycle given the agency has launched direct-to-consumer offerings in more than 20 markets.
Football
Global

SuperSport last week agreed a five-season deal to retain global rights to South Africa’s Premier Soccer League, defeating an unlikely competitor

Football
South Africa

Rights to three of sub-Saharan Africa’s most popular domestic leagues are on the market, though their fortunes are likely to differ wildly.

Cricket
Sub-Saharan Africa

Cricket South Africa has filled the gap created by the postponement of this year’s T20 Global League with the T20 Challenge, a decision that will go some way to repairing its relationship with SuperSport

Rugby Union
Sub-Saharan Africa

The Pro14 cross-border rugby union league secured the medium-term future of its new format with the agreement of a lucrative deal across sub-Saharan Africa earlier this month.

Football
Sub-Saharan Africa

SuperSport and Kwesé Sports will once again share the spoils of a major national-team football property in sub-Saharan Africa, this time via a simulcast deal on an unprecedented scale.
Football
Sub-Saharan Africa

SuperSport is understood to have paid an increase of about 30 per cent to retain its English Premier League rights in sub-Saharan Africa, beating competition from Econet and StarTimes to win in the first round of bidding.
Multi-Sport
Sub-Saharan Africa

The International Olympic Committee will earn about 40 per cent more from sub-Saharan Africa compared to the previous two-Games cycle, taking advantage of Kwesé Sports’ strong desire for Olympic association, TV Sports Markets understands.
Football
Nigeria

SuperSport’s termination of its Nigeria Professional Football League deal due to a breach of contract may not be as final as the broadcaster’s withdrawal in Kenya, TV Sports Markets understands.

Football
Sub-Saharan Africa

The addition of StarTimes to Fifa’s set of 2018 World Cup broadcasters in sub-Saharan Africa has significantly increased the governing body’s income from the region.
Football
Sub-Saharan Africa

SuperSport’s decision to terminate its deal for Kenyan Premier League rights has handed the Football Kenya Federation an opportunity it has sought for over a decade: to take control of the league’s revenue streams.
Football
Sub-Saharan Africa

The wave of tender processes in sub-Saharan Africa has continued to swell with the English Premier League and the International Olympic Committee both selling their rights earlier than expected.
Football
Sub-Saharan Africa

Top-tier football leagues in Cameroon and Zimbabwe are set to agree lucrative new pay-television deals, TV Sports Markets understands. But while the fortunes of some African leagues are improving, others have begun to struggle after recent optimism.

Tennis
Sub-Saharan Africa

SuperSport’s latest deal for French Open media rights in sub-Saharan Africa has illustrated the lack of competition for tennis rights in the region, despite the entrance of new players.
Football
Sub-Saharan Africa

The stream of top-tier properties to be sold in sub-Saharan Africa later this year is making life difficult for the IMG and Pitch International agencies, each of which has English cup competitions for sale.
Football
Sub-Saharan Africa

Kwesé Sports and SuperSport will share pay-television rights to the 2018 Fifa World Cup in sub-Saharan Africa after both broadcasters agreed to acquire the rights non-exclusively outside South Africa, TV Sports Markets understands.