The NFL’s deal with Yahoo for the 2015 International Series game earlier this month was driven by a desire to test the online waters.
MP & Silva’s deal to distribute National Football League rights in Europe is a “landmark” deal for the agency, according to senior vice president Daniel Cohen.
Media rights clips from February 26 to March 11
Interview with Daniel Cohen, senior vice president, the Americas, at MP & Silva on the agency’s new NFL deal.
Mike Kiernan, analyst for SportBusiness Intelligence, looks at television audiences for Super Bowl XLIX
The CBS network’s renewal of its deal with the US National Football League for its Thursday Night Football package underlines the incredible power of the league in the US television market.
Media rights clips from January 15 to January 28
Media rights clips from December 11 to January 14.
Media rights clips from November 27 to December 10
The National Football League’s deal with media company Multi Screen Media this month is seen by both parties as a long-term proposition to develop the sport in India.
Media rights clips from September 18 to October 1
The IMG Events & Media agency beat off strong competition for the Asian rights to the US National Football League earlier this month, including a bid by incumbent rights-holder Yes TV.
Media rights clips from September 4 to 17