Badminton

Lagardère Sports, the sports marketing division of conglomerate Lagardère, has been confirmed as host broadcaster for five major sports events this November.

The Sporty Solutionz agency, commercial rights-holder and promoter of the Indian Badminton League, has threatened legal action against the Badminton Association of India’s move to terminate its contract.

Media rights clips From March 12 to 25

Indian sports and entertainment pay-television channel Sony Six has secured rights to the 2015 India Open badminton tournament.

Sports content company Aurora Media Worldwide has signed a two-year agreement with the Falcon and Associates agency to support host broadcaster, state-owned Dubai Sports, in its coverage of badminton’s World Superseries Finals event, which will be held in Dubai next month.

Media rights clips from September 4 to 17

Pan-regional sports broadcaster Eurosport Asia-Pacific has acquired rights for the National Badminton League, a new competition launched by the Badminton England governing body.

Media rights clips from August 21 to September 3

Sportdeutschland.TV, the German Olympic Committee’s (DOSB) online sports television channel, has acquired rights for the 2014 Badminton World Federation World Championships.

The British Eurosport division of pan-European sports broadcaster Eurosport has acquired rights for the 2014 Badminton World Championships.

The Badminton Asia Confederation has said its new distribution partnership with the MP & Silva agency resulted in an 80 per cent year-on-year increase in the number of broadcast platforms covering its showpiece Badminton Asia Championships event.

Media rights clips from March 27 to April 9

UK pay-television broadcaster BSkyB has acquired rights to the National Badminton League, a new competition launched today by the Badminton England governing body.

Indian sports and entertainment pay-television channel Sony Six has acquired the exclusive rights to the 2014 India Open badminton tournament.

Media rights clips from February 13 to February 26

India holds the key to high value of Asian badminton rights in MP & Silva deal

The MP & Silva agency has struck a deal to distribute media rights for events operated by the Badminton Asia Confederation.

Media rights clips from 25 July to 30 August