Basketball
NHL, NBA restart play to strong US audiences
Both the National Hockey League and National Basketball Association returned to play after delays of more than four months due to the Covid-19 pandemic and generated strong ratings among American television…
Enlarged NBA-Yahoo Sports deal includes new virtual reality rights
The National Basketball Association has struck a renewed and enlarged multiyear marketing and content agreement with Verizon Media-owned Yahoo Sports that will see the company deploy NBA games in virtual…
CCTV maintains NBA blackout
The NBA season got underway yesterday (Thursday) without television coverage in China as state broadcaster CCTV maintained its blackout amid a long-running dispute with the basketball league
NBA takes haircut in Philippines in Cignal, Smart deal after long stalemate
The value of NBA rights in the Philippines has fallen sharply due to the withdrawal of two major sports broadcasters, Solar Entertainment and ABS-CBN, from the market.
The Sports Channel signs five-season NBA renewal in Israel
Israeli pay-television broadcaster The Sports Channel has renewed its rights to the National Basketball Association until the end of the 2025-26 season
ESPN expands WNBA coverage
US sports broadcaster ESPN has expanded its coverage of the 2020 Women’s National Basketball Association (WNBA) campaign by adding an additional 13 regular-season games.
NBA agrees multi-year deal in the Philippines with Cignal, Smart
Pay-television platform Cignal TV and telco Smart Communications, sister companies owned by telco PLDT, have become the NBA's main media-rights partners in the Philippines in a multi-year deal
NBA expands League Pass reach with smart TV platform VIDAA
The NBA basketball league has signed a multi-year deal with smart-TV operating system VIIDAA USA to make its NBA League Pass subscription service available for purchase on all Hisense and Toshiba TVs through…
Stats Perform extends data and betting video rights deal with Australia’s NBL
Sports data and AI technology company Stats Perform has extended and expanded its exclusive official betting data and streaming deal with Australia’s National Basketball League.
Mediapro Canada to produce CEBL using AI-driven AutomaticTV
The Canadian-arm of production and rights agency Mediapro has announced that it will produce every game of the 2020 Canadian Elite Basketball League Summer Series tournament
TV3 extends Baltics rights to EuroLeague and EuroCup
Baltic media group TV3 has agreed a three-season extension to its rights deal with Euroleague Basketball
Protocol to sell media, sponsorship rights to 3×3 basketball event
Protocol Sports Marketing, the Toronto-based agency, has been appointed to distribute international media and sponsorship rights to the 5 Tournament Pro Basketball Invitational, a new 3-on-3 basketball…
ESPN acquires NZ basketball league rights
US sports broadcaster ESPN has added to its live programming during Covid-19 by agreeing a rights deal with New Zealand’s National Basketball League.
Megogo’s NBA deal is prelude to sport-rights push in Russia
International OTT streaming service Megogo is set to target more sports media rights in Russia, following its NBA deal earlier this month.
Fiba to stream new esports event on Facebook, Twitch and YouTube
The International Basketball Federation (Fiba) has launched a new esports competition, which it will stream coverage of across its Facebook, Twitch and YouTube channels
The Basketball Tournament announces 2020 venue, multiyear ESPN extension
The Basketball Tournament (TBT) will be held exclusively at Nationwide Arena in Columbus, Ohio, from July 4-14 and broadcast on ESPN, it has been announced.
Megogo lands exclusive NBA rights in Russia, set to show games this season
International OTT streaming platform Megogo has acquired broadcast rights in Russia to the National Basketball Association in a deal running to 2023.
“Inside The NBA” returns with special edition
WarnerMedia’s TNT is planning a special one-hour live edition of its acclaimed National Basketball Association studio show Inside the NBA on June 4 at 8 p.m.