Mixed Martial Arts
Bellator to use Madison Square Garden event for return to pay-per-view
US mixed martial arts promotion Bellator is set to return to pay-per-view television for the first time since 2014 for an event held at Madison Square Garden in New York.
Alliance MMA engages agency to boost global media presence
US mixed martial arts organisation Alliance MMA has engaged the Kings Highway Media agency for the purposes of domestic and international media rights distribution.
UFC returns to Russian screens with fresh Match TV deal
Russian sports media platform Match TV has regained rights to mixed martial arts promotion the Ultimate Fighting Championship.
Eleven expands MMA portfolio with Cage Warriors
International sports broadcaster Eleven Sports Network has acquired rights for the Cage Warriors Fighting Championship mixed martial arts series.
EFC opts for exposure instead of revenue in South African market
South African mixed martial arts promotion the Extreme Fighting Championship will have its events shown live on public-service broadcaster the SABC for the next two years, increasing its exposure in its home market.
Fight Channel launches in Romania
The Fight Channel Group has agreed a carriage deal for its Fight Channel World HD pay-television channel with new Romanian OTT platform Streamark.
UFC lands first major rights deal under WME-IMG stewardship
Middle Eastern pay-television operator OSN has agreed a multi-year deal with the Ultimate Fighting Championship granting it exclusive rights to the mixed martial arts promotion in the Middle East and North Africa.
Malaysia’s Tune Talk extends with One Championship
Malaysian telecommunications provider Tune Talk has extended a content deal with the One Championship mixed martial arts series.
EFC secures rights deal with South Africa’s SABC
South African public-service broadcaster SABC has agreed a multi-year rights deal with the Extreme Fighting Championship mixed martial arts series.
UFC uses Telesport to sell rights in Russia
The Ultimate Fighting Championship will use the Telesport agency to sell its rights in Russia after sports media platform Match TV failed to agree terms on a renewal for the mixed martial arts series.
Fight Sports channel secures carriage deals in Baltics
Media company CSI Sports has agreed carriage deals for its Fight Sports pay-television channel in Estonia, Latvia and Lithuania.
Sony gets behind India’s Super Fight League
Media group Sony Pictures Networks India has signed up as the broadcast partner for the Super Fight League, India’s first mixed martial arts promotion.
WME|IMG wants more TV, less ppv, to guarantee UFC returns
The Ultimate Fighting Championship is preparing to ditch pay-per-view as its main media-rights revenue stream in the US, as owners WME|IMG seek to increase the guaranteed revenue of July’s $3.775bn (€3.522bn) acquisition.
One Championship signs African rights deal with StarTimes
Pan-African pay-television operator StarTimes has acquired rights for the One Championship mixed martial arts series.
TV Azteca embraces MMA with Combate Americas deal
Hispanic mixed martial arts promotion Combate Americas has agreed an exclusive, year-long Spanish-language rights deal with commercial broadcaster TV Azteca for the Mexican and US markets.
UFC goes to the movies in Australia and New Zealand
Mixed martial arts promotion the Ultimate Fighting Championship has agreed a long-term partnership with Village Cinemas and Event Cinemas, which will showcase the UFC’s largest events in 63 theatre locations across Australia and New Zealand.
IMMAF pins down Broadreach extension
The International Mixed Martial Arts Federation has renewed its rights distribution partnership with the Broadreach Media agency.
US mixed martial arts promotion signs long-term rights deal
US cable television channel AXS TV Fights has agreed a multi-year rights deal with newly-formed mixed martial arts promotion the Legacy Fighting Alliance.