FA Cup ‘non-linear’ rights package opens door to Amazon

The FA has opened the market for FA Cup domestic rights to new competition with the inclusion of a ‘non-linear package’ – expected to attract interest from internet giant Amazon – in the tender for the 2021-22 to 2024-25 cycle, SportBusiness Media understands.

This content is available to SportBusiness Media subscribers only

Talk to our team of experts about a subscription today

Already have an account? Sign in here