News
FIS unfazed by rights centralisation legal defeat in Germany
The International Ski and Snowboard Federation (FIS) has insisted its plan to introduce media rights centralisation is still on track, despite a potentially damaging legal defeat in Germany.
VBTV to offer global home for Japan’s new SV.League
Japanese volleyball's new-look SV.League has struck a partnership with Volleyball World, the sport's commercial vehicle, as it seeks to elevate its brand globally as part of ambitious growth plans.
British Cycling turns to IMG to support in-house events model
IMG and British Cycling today (Thursday) announced a comprehensive commercial tie-up as the journey continues to revitalise the sport in the country after a period of upheaval
Shanghai hires Infront to aid World Marathon Majors quest
Infront has struck a comprehensive commercial agreement with the Shanghai Marathon after it replaced Chengdu as China's representative in the race to join the World Marathon Majors series
Wimbledon targets ‘largest possible’ audience with later finals slot
The singles finals at the Wimbledon Championships will start later in the afternoon in a bid to attract an even greater global audience, particularly by maximising eyeballs in the United States
EBU seals four-year Fiba deal across 16 countries
The European Broadcasting Union (EBU) has secured free-to-air rights to the International Basketball Federation’s (Fiba’s) premium men’s and women’s national team events from November 2025 to 2029.
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Supercars rejigs format ahead of new rights talks
Australia’s Supercars motorsport series will introduce a Finals Series in 2025 as it looks to ramp up interest ahead of the expiration of its rights deals with Foxtel and Seven.
MLB takes on local market remit for three more teams
Major League Baseball is to at least double its local market production and distribution output in 2025, after striking agreements with three more teams
ISU hires NBA’s Li to lead commercial strategy
The International Skating Union has appointed Li Jiao as its chief of commercial and marketing officer.
DAZN continues Saudi charm offensive with Riyadh Season deal
Ties between DAZN and Saudi Arabia have further strengthened after the international subscription broadcaster struck a major media deal covering Riyadh Season, the Kingdom's entertainment and sports festival
Man City, Premier League fight out media war
The multi-pronged legal battle between the Premier League and Manchester City boiled over into a damaging media briefing war this week, as both sides attempt to shape the narrative around the outcome of City’s challenge to the league’s Associated Party Transaction rules.
CPL to sell media, sponsorship rights for Guyana’s T20 event
The Caribbean Premier League is to take on full responsibility for the commercialisation of a new Twenty20 cricket tournament, planned for Guyana towards the end of this year
HBS keeps World Rugby production contract to 2029
Host Broadcast Services, the Infront-owned sports broadcast production company, will continue to produce the host broadcast for all Rugby World Cups through to 2029
Bids due month-end for Fifa World Cup rights in Turkey
Turkey is the latest market in which Fifa has launched an invitation to tender for media rights to the next two editions of the men's Fifa World Cup.
IOC invites bids for media rights in Mexico
The International Olympic Committee has followed up its recent media rights invitation to tender launch in sub-Saharan Africa with a sales process in Mexico, SportBusiness understands.
Expanding Dude Perfect hires CEO from NBA
Dude Perfect has outlined plans to scale its operations to become a major media outlet, hiring a leading NBA digital executive to become its first CEO.
WBD renews AEW deal with expanded streaming
All-Elite Wrestling (AEW) has agreed to a multi-year extension with Warner Bros. Discovery (WBD) in a broader media rights deal as the competition looks to bring back its once-high viewership figures
Diamond: the home of the Braves?
Diamond Sports Group has outlined plans to drop all but one of its 12 regional Major League Baseball broadcasting rights contracts, a move that has blindsided MLB.