NBC Sports is launching a series of fantasy sports contests to try and increase viewership and fan engagement.
The free-to-play NBC Sports Predictor games app will offer fans the chance to win up to $50,000 (€44,000) in prizes each week in contests tied to its live sports content. The first contest – Premier League Pick ‘Em – starts on Boxing Day.
“We are excited to introduce NBC Sports’ first free-to-play game, which will allow fans to play along while they watch their favorite NBC Sports action,” said Rob Simmelkjaer, senior vice-president of NBC Sports Ventures.
Additional NBC Sports Predictor games – which have been developed in partnership with Boom Fantasy – will be announced in the coming weeks.