Digital and data specialists Perform Content wrote to tennis’s ATP Tour this week to say the company is prepared to make a larger offer than that currently on the table from IMG for the betting and data rights to ATP World Tour events, SportBusiness Media understands.
Perform’s B2B data and betting division likely to be sold in the coming months Sale could help fund DAZN’s ambitious global expansion D
The British Basketball League (BBL) has reworked its partnership with DAZN Group in a deal with the group's betting rights and data division, Perform Content
US-based sports, data and technology company STATS is to merge with Perform in a deal which could help fund the global expansion of the DAZN OTT sports platform
The DAZN Group is reportedly close to agreeing a sale for its Perform Content division to Vista Equity Partners, which could help fund the global expansion of the company’s OTT sports platform.