Red Bull Media House

Motorsport

Formula E is banking on a close working relationship with motorsports experts Red Bull to fuel interest in the electric racing series in Germany and overturn what it hopes is a short-term drop in media rights fee in its biggest market.
Motorsport
Media

Formula E has solved its biggest broadcast problem ahead of the new season, striking a free-to-air rights deal in Germany after the previous agreement was terminated with potentially legal implications
Motorsport
Media

Austrian commercial broadcaster ServusTV has agreed a three-year extension to its rights deal with Formula 1 which will see the Red Bull Media-owned company continue to show the motor-racing championship…
Multi-sport

Gerrit Meier, the global managing director of Red Bull Media House, the media and content arm of the energy drinks brand, is to leave the company, according to reports in Austria
Motorsport

The FIA World Rally Championship is close to announcing free-to-air broadcast deals in both Japan and Kenya ahead of stops in both countries on this year’s schedule.
Cycling

The International Cycling Union (UCI) has agreed a three-year extension to its exclusive production and rights partnership with Red Bull Media House
Football

Sky Österreich will generate more than €5m ($5.9m) per season from the sublicensing of Austrian Bundesliga rights, from 2018-19 to 2021-22.

Swiss telecommunications company UPC has agreed a deal to show content from production company Red Bull Media House on its new sports broadcast platform, MySports.

The Red Bull Media House production company has appointed Dietmar Otti as its new chief operating officer.

Energy drinks brand Red Bull has performed a u-turn by scrapping plans to close down its commercial broadcaster, Servus TV.

Motorsport

Servus TV’s acquisition of rights to motorcycling series MotoGP last month has come at a high cost as the commercial broadcaster will share coverage in Austria with Eurosport.

Air Racing

German sports broadcaster Sport1 has acquired rights to the Red Bull Air Race World Championship.

Red Bull co-founder Dietrich Mateschitz has played down talk of Servus TV, the German commercial broadcaster owned by the energy drinks brand, acquiring the Austrian rights to the Formula One motor racing championship.

Minor Sports

Online sports and entertainment channel Red Bull TV has agreed a carriage deal with streaming platform Roku.

Volleyball

Red Bull Media House is understood to be in advanced talks with volleyball’s world governing body, the International Volleyball Federation (FIVB), to take over the rights to beach volleyball events.

Basketball

North American basketball league the NBA and media company Red Bull Media House have signed as content partners for Korean electronics company Samsung’s new virtual reality video platform.

Motorsport

The organisers of motor racing’s World Rally Championship believe they are well on the road to achieving something no other promoter has so far been able to: making a commercial success of the championship.

WRC Promoter, the commercial rights-holder of the World Rally Championship, has claimed significant increases in viewing figures and broadcast hours as the 2014 season of the motorsport series prepares to enter its final event.