TV Asahi (Japan)
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Fina happy with long term deal and modest increase
The world swimming federation earned a small fee increase in its renewal last week with Japanese commercial broadcaster TV Asahi.
Peter Hall, head of marketing and TV, Fina
Interview with Peter Hall, Fina’s head of marketing TV, on the federation’s new deal with commercial broadcaster TV Asahi in Japan.
Dentsu closes in on free-to-air WRC deals in Japan
The Dentsu agency is in the process of finalising FIA World Rally Championship sublicensing agreements in Japan with terrestrial broadcasters NHK and TV Asahi, SportBusiness understands
WBSC secures Japanese broadcast partners for Premier12 event
Japanese commercial broadcasters Tokyo Broadcasting System and TV Asahi have been awarded the broadcasting rights to the inaugural edition of the World Baseball Softball Confederation’s Premier12 national team baseball competition.
Japanese wrestling promotion secures US exposure
The New Japan Pro Wrestling organisation has secured its first rights deal in the US by agreeing a partnership with digital cable and satellite television broadcaster AXS TV.