Media

Rights-owners have been urged to reconsider how their content is being presented and consumed, in a bid to better engage a newer, younger audience

The National Basketball Association and Women's National Basketball Association have announced a multi-year sponsorship agreement with fitness brand Peloton

Paramount Global will shut down its Showtime Sports brand at the end of 2023 as part of plans to “align its content offering” across the business.

France’s Professional Football League (LFP) announced today (Tuesday) that it received no offers meeting its ambitious reserve prices for the two main packages of live Ligue 1 rights, with private negotiations n…

Free-to-air media rights in sub-Saharan Africa to the Confederation of African Football’s new-look qualifying competition for the 2026 Fifa World Cup have been sold to Marketing & Media Solutions (MMS), a…

Netflix is to venture into live sports streaming for the first time next month, when the stars of two of its popular sport docuseries compete in The Netflix Cup

The Pitch International agency has today (Tuesday) been awarded the exclusive media rights advisory contract to the Ladies European Tour (LET)

Disney Star recorded a peak concurrency of 35 million viewers on its OTT platform during the ICC Cricket World Cup match between India and Pakistan on October 14, setting a new global sports streaming…

Sportfive’s appointment of former World Sport Group executive Venu Nair has signalled the ambition of the agency to win new business in cricket as it builds up its operations in Asia.

Max, the rebranded streaming service of Warner Bros. Discovery, is to be rolled out across much of Europe beginning in the spring of 2024, president of international business Gerhard Zeiler said today (Monday).

France's thrilling Rugby World Cup quarter-final defeat to South Africa drew the best audience of the year for commercial broadcaster TF1, but it was not enough to set a new all-time tournament viewership…

TNT Sports, UK pay-television broadcaster, has acquired exclusive National Basketball Association broadcast rights in a multi-year deal announced this morning

DAZN has added broadcast rights in most global markets to the SAFF Women’s Premier League on the back of its multi-territory agreement for the men’s Saudi Pro League.

Swedish public broadcaster SVT has secured highlights rights to the 2024 Paris Olympics, after striking a deal with media group Warner Bros. Discovery

TMRW Sports, the company founded by Tiger Woods, Rory McIlroy and sports executive Mike McCarley which is behind TGL, has announced a raft of new hires as it continues to gear up to the January launch of the tech-focused golf league.

Veronica Diquattro, one of the leading executives at DAZN Group, has exited the sports industry to join Omio, an online travel comparison and booking website

Major League Baseball (MLB) has demanded Diamond Sports Group (DSG), the bankrupt owner and operator of 19 Bally Sports regional sports networks (RSNs), immediately make clear its future plans

As the National Basketball Association and National Hockey League seasons commence, Diamond Sports Group (DSG), the owner and operator of 19 Bally Sports regional sports networks (RSNs), has filed motions…