Basketball: Italian pay-broadcaster Sky Italia acquired the exclusive live rights for the top-tier domestic Serie A league in a two-year deal with Lega Basket, paying €5.4m ($7.6m). It will show three matches a week from the 2009-10 and 2010-11 seasons.
You need to be a SportBusiness Media subscriber to view this content
Talk to our team of experts to learn more about the benefits of subscribing
Already have an account? Sign in here