HomeAmerican FootballAsia

TV RIGHTS CLIPS 2: NFL, MLB, NBA, Australian cricket, women’s golf and more

American Football: US networks CBS, Fox and NBC acquired rights for the NFL in nine-year deals, from 2014-15 to 2022-23, worth a combined $3.1bn (€2.4bn) per year. This is a 63-per-cent increase on the three broadcasters’ current deals, worth $1.9bn per year. Fox agreed to pay $1.1bn per year, up from $725m, to retain its package of games from the National Football Conference, which includes big-market teams in New York, Philadelphia, Chicago and Washington DC. CBS will pay just over $1bn per year for rights for the American Football Conference, up from $650m. NBC will pay about $950m per year, up from $650m. NBC will continue to show the Sunday Night Football package of primetime games, the season-opening game and Thanksgiving primetime match. NBC also secured access to NFL footage for use in pre-game shows on the NBC Sports Network cable channel. CBS, Fox and NBC will each televise three Super Bowls during the term of the deals, continuing the current rotation.

American Football: German commercial broadcaster Sat.1 acquired live rights for the Super Bowl in a three-year deal from 2012 to 2014, with rights-holder the NFL. The deal was brokered by the IMG Media agency.

Baseball: US regional sports network Fox Sports West agreed a 20-year deal with MLB’s Los Angeles Angels of Anaheim, beginning in 2012, reported to be worth $3bn (€2.2bn) in total.

Basketball: The IEC in Sports agency agreed a deal to distribute international rights for the current season of the Russian Professional Basketball League with Russian pay-television broadcaster NTV Plus, the league’s international rights-holder. IEC will sell rights outside Russia and CIS territories.

Basketball: French-language Canadian pay-television channel TVA Sports agreed a two-year deal for rights for Toronto Raptors NBA games. The deal covers matches from the regular season, play-offs and finals, plus archive matches.

Bull Riding: US network CBS agreed a multi-year deal with the Professional Bull Riders organisation for live rights for 27 events per year and weekly highlights.

Cricket: Pan-Asian broadcaster ESPN Star Sports renewed its deal with Cricket Australia for exclusive rights to the home matches of the Australian national team and Australian domestic cricket for a further five years, until 2017 (page 6).

Golf: Japanese pay-television broadcaster Wowow acquired exclusive rights for selected Ladies Professional Golf Association tournaments in a five-year deal, from 2012 to 2016, with the association brokered by the IMG Media agency.

Handball: French public-service broadcaster France Télévisions acquired rights for the Ligue Nationale de Handball, the domestic handball league, in a four-year sublicensing deal with pay-television operator Canal Plus beginning this weekend and running until the end of 2014-15. Between six and 12 live matches per season will be shown on regional channel France 3.

You need to have a subscription to access this content

If you would like more information on our Media product please contact our sales team

Already have an account? Sign in here

Most recent

Cricket South Africa has gone to market in India and is seeking consolidated bids for broadcast rights to its properties as well as SA20, the new South African T20 competition due to start in January.

Formula One will significantly increase its media rights income from Brazil over the next three years thanks to strong competition resulting in a lucrative deal with Rede Bandeirantes.

Legends League Cricket (LLC) struck deals with Disney Star and FanCode in order to achieve a blend of exposure and rights fees for the fledgling T20 league which features retired international stars.

Rights-holders and agencies are racing against time to sell sports media rights in the Balkans as competition threatens to subside between the market’s two main media groups, Telekom Srbija and United Media.