2022 Fifa World Cup
World Cup piracy ‘explodes’ in certain Asian markets, subsides in others
Well-placed sources in two major East Asian markets have told SportBusiness that pirate signals and streams of Fifa World Cup matches were rampant in their markets, significantly limiting their ability to make a return on the rights.
Twitter generates 147bn impressions during 2022 Fifa World Cup
Social media platform easily surpasses results from 2018 tournament, 2020 Olympics
BeIN Sports France nets average of 1m viewers for World Cup final
Pay-television broadcaster beIN Sports France has hailed “historic audience records” generated during its coverage of the 2022 Fifa World Cup.
FuboTV ‘target of cyber attack’ during World Cup semi-final
Streaming platform FuboTV was hit by an alleged criminal cyber attack during Wednesday’s Fifa World Cup semi-final match between France and Morocco.
World Cup ‘adds 500,000 subscribers’ for beIN Sports France
French pay-television broadcaster beIN Sports is reported to have seen its subscriber base grow from 2.2 million to 2.7 million during the Fifa World Cup in Qatar
Globo’s World Cup renegotiation sends Casimiro’s star soaring in Brazil
Globo’s loss of exclusive digital rights to the 2022 Fifa World Cup unleashed the potential of alternative broadcasts in Brazil, as Brazilian influencer Casimiro’s streams of World Cup matches broke the country’s YouTube and Twitch’s live viewership records.
ITV and TF1 set new ratings records as France overcome England
ITV claimed its best Saturday night on record, while fellow commercial broadcaster TF1 again set a new audience record for the year, as France knocked England out of the 2022 Fifa World Cup
In Focus: Fifa World Cup
SportBusiness Media takes a deep dive into the numbers driving the Fifa World Cup's commercial success.
Thai regulator ‘seeks World Cup rights refund’ from sports authority
The National Broadcasting and Telecommunications Commission (NBTC) is reported to have called on the Sports Authority of Thailand (SAT) to return the THB600m (€16.39m/$17.2
SBS buoyed by World Cup ratings as Australia bows out
Australian public-service broadcaster SBS pulled in its second-highest linear reach in 2022 during its live coverage of the national football team’s exit to Argentina in the round of 16 of the Fifa World C…
World Cup rights-holder New World TV hit by cyber attacks
New World TV, the Togo-based satellite broadcaster that holds free-to-air and pay-television rights to the 2022 Fifa World Cup in French-speaking sub-Saharan Africa, has claimed it has suffered a series…
ITV audience peaks at over 20m for England v Senegal
UK commercial broadcaster ITV claimed a peak audience of 20.4 million viewers during its coverage of England’s round-of-16 victory over Senegal at the 2022 Fifa World Cup.
USA draws 16.55m viewers in Fifa World Cup swansong
American run in tournament ends with strong show of viewership
Viacom18 teams up with Snap on World Cup content
Indian media group Viacom18 has moved to further exploit its rights to the 2022 Fifa World Cup by agreeing a content deal with Snap Inc, the parent company of social media platform Snapchat
SBS’ Socceroos viewing figures boosted by strong OTT take-up
Australian public-service broadcaster SBS's audience figures for the Australia-Denmark match at the Fifa World Cup were boosted by a strong take-up on its OTT streaming platform
Canada’s Bell Media continues to break viewing records at World Cup
Canada’s second match of the 2022 Fifa World Cup last Sunday was the most-watched Fifa World Cup group-stage match ever in the country. The loss to Belgium averaged an audience of 4.4
USMNT win over Iran averages 15.5 million viewers
Both Fox, Telemundo continue to draw strong audiences for World Cup