Austria

Uefa’s latest deal for its national team rights in Austria is evidence of a change in strategy for sales in Europe from 2018-19, as European football’s governing body attempts to meet its targets for both revenue and exposure.

Pay-television sports broadcaster ESPN has acquired rights in the Americas for the Drone Racing League, while German media company ProSiebenSat.1 has invested in the league as part of a coverage agreement in Germany, Austria and Switzerland.

Digital sports content and media group Perform has today (Wednesday) launched its new OTT sports subscription service, DAZN, in Germany, Austria and Switzerland.

German pay-television broadcaster Sky Deutschland has agreed a partnership with Liverpool and the English Premier League football club’s manager, Jürgen Klopp.

Austrian public-service broadcaster ORF has acquired rights to a portfolio of national team properties marketed by Uefa, European football’s governing body.

German sports broadcaster Sport1 has acquired rights to this year’s edition of ice hockey’s World Cup of Hockey national team event.

Energy drinks brand Red Bull has said it will withdraw its commercial broadcaster Servus TV from Germany and Switzerland in order to focus on its home market of Austria.

Pan-European pay-television broadcast group Sky has today (Thursday) reported a record full-year operating profit of £1.558bn (€1.86bn/$2.05bn), breaking the £8bn revenue barrier in the UK and Ireland for the first time and setting its first-ever operating profit in Germany and Austria.

German pay-television broadcaster Sky Deutschland has said it will make its Sky Sports News HD channel freely available to viewers from December.

Digital sports media company Perform is to launch an OTT sports subscription service in Germany, Austria and Switzerland.

German pay-television broadcaster Sky Deutschland has confirmed a three-year rights deal with men’s tennis organisation the ATP World Tour.

US media and entertainment company Discovery Communications has signed its latest sublicensing deal for Olympic Games rights in Europe through an agreement with Austrian public-service broadcaster ORF.

The price of Formula One media rights has fallen and stayed flat in recent deals for Austria and Russia respectively, reflecting the lack of competition for the property in both markets.

Energy drinks brand Red Bull has performed a u-turn by scrapping plans to close down its commercial broadcaster, Servus TV.

Servus TV, the commercial broadcaster owned by the Red Bull Media House division of Red Bull, will cease operations, the energy drinks giant said today (Tuesday).

Austria’s Eishockey Liga, the top division of ice hockey in the country, has agreed rights deals with pay-television broadcaster Sky Österreich and Servus TV, the German commercial broadcaster owned by energy drinks brand Red Bull.

Austrian public-service broadcaster ORF has agreed a three-season extension to its rights deal for the Formula One motor racing championship.

German sports broadcaster Sport1 has acquired platform-neutral rights for the International Champions Cup pre-season club football tournament.