China
New Collins Cup broadcast deals secured, streaming platform launched
The Professional Triathletes Organisation and the IMG agency have sealed further broadcast deals for the Collins Cup competition in China, Malaysia, South Africa, Thailand and Vietnam, along with launching…
Migu acquires Serie A rights in China
China Mobile Migu has acquired streaming rights for Italian Serie A football in a deal covering at least the 2021-22 season, which begins this weekend
Tencent joins Bundesliga broadcaster line-up in China
Chinese technology and media giant Tencent has acquired non-exclusive streaming rights in China to the German Bundesliga in a two-season deal covering 2021-22 and 2022-23
Migu sublicenses Premier League rights from iQiyi Sports
Chinese mobile telco and streaming platform China Mobile Migu has acquired rights to the English Premier League in a four-season sublicensing deal with the gatekeeper rights-holder in the market, iQiyi…
Youku joins Champions League broadcasters in China
Alibaba-owned platform Youku has become the fourth broadcaster to acquire non-exclusive streaming rights to Uefa club competitions in China for the 2021-22 season
PP Sports, Tencent, iQiyi pick up non-exclusive Uefa club rights
PP Sports, Tencent and iQiyi Sports have acquired non-exclusive digital streaming rights for Uefa club competitions in China for the upcoming 2021-22 season
Migu, Huya, Dongqiudi acquire Bundesliga rights
Chinese digital platforms Migu, Huya and Dongqiudi have acquired streaming rights for the German Bundesliga in deals starting with the 2021-22 season, which kicks off this weekend
Barcelona and Juventus sign content deals with Chinese platform Xiaohongshu
European football giants Barcelona and Juventus have signed content partnerships with Chinese social media and e-commerce platform Xiaohongshu
iQiyi Sports secures exclusive Premier League rights in China
Streaming platform iQiyi Sports has become the English Premier League's exclusive digital media rights partner in China in a four-season deal, 2021-22 to 2024-25
Xiaohongshu agrees sports deals with CCTV, women’s football team
Chinese, female-skewed social media and e-commerce platform Xiaohongshu has agreed two significant sports partnerships, with state broadcaster CCTV and the women's national football team
Huya ends DouYu merger after regulatory intervention
Huya has moved to formally terminate a merger agreement with fellow live streaming service DouYu after China’s State Administration for Market Regulation (SAMR) vetoed the proposed deal, citing concern o…
NBA China and Tencent Music collaborate on audio content
Tencent Music Entertainment Group (TME) has agreed a sponsorship deal with the NBA in China which will see the two organisations collaborate on the creation of audio and music content
Alibaba ‘close to deal’ for Suning stake
Chinese internet giant Alibaba and the regional government of Jiangsu province are close to a deal for a stake in embattled Chinese retailer and sports investor Suning, according to Bloomberg
PP Sports adds Brazil’s Série A rights to portfolio
Suning-owned live streaming service PP Sports has acquired rights in China to Campeonato Brasileiro Série A, the top division of Brazilian club football.
Douyu retains Blast Premier streaming rights in China
Esports tournament organiser Blast Premier has extended its exclusive media rights deal with Chinese streaming service Douyu for an additional year
China Sports Media distributes Copa América rights to streaming trio
The China Sports Media agency has distributed digital media rights in China for the forthcoming Copa América tournament to streaming platforms PP Sports, Kuaishou and Huya in non-exclusive deals.
Tencent and Kuaishou sublicense Olympics media rights from CCTV
Chinese digital media operators Tencent and Kuaishou have sublicensed on-demand and short-form video rights for the Tokyo 2020 Olympics and Beijing 2022 Winter Olympics from state broadcaster CCTV
IFSC signs four TV rights deals ahead of sport climbing’s Olympic bow
The International Federation of Sport Climbing has agreed new broadcast rights deals in China, Italy, Switzerland and Israel as the sport prepares to make its Olympic Games debut.
Zhibo