Eastern Europe
Setanta pays more than double to renew LaLiga rights in the Baltics
Spain’s LaLiga has more than doubled its fee in the Baltics thanks to a deal with Setanta Sports, which saw off competition from rival broadcasters and agencies.
Bidding war sends price of Uefa club competition rights soaring in the Baltics
Nordic Entertainment (Nent) Group paid an almost three-fold increase to acquire rights to Uefa’s club competitions in the Baltics after a neck-and-neck bidding process with TV3 Group.
Uefa national team rights on the market in the Balkans
The CAA Eleven agency has initiated the rights sales process in the Balkan countries for Uefa national team rights between 2022 and 2028
Ekstraklasa posted record revenues in 2020-21
The Ekstraklasa, the top tier of club football in Poland, posted record consolidated revenues of PLN328.4m (€71.9m/$83.4m) during the 2020-21 season, despite the challenges posed by the Covid-19 pandemic.
TV3 lands sports channels distribution deal with telco Tet
Baltic media group TV3 will broadcast its sports channels via the platforms of regional telco Tet, further growing the list of platforms that can air the channels
TVP sublicenses Beijing 2022 rights from Discovery
Polish public-service broadcaster TVP has sublicensed rights to the upcoming Winter Olympics 2022 in Beijing from Discovery
Česká Televize acquires rights for Euro 2024 and 2028
Czech public-service broadcaster Česká Televize has retained rights to Uefa men’s national team competitions during the 2022-28 cycle.
TVP hits out at Discovery’s FIS rights deal
Polish public-service broadcaster TVP has hit out at what it claims is Discovery Sports’ decision not to sublicense rights to International Ski Federation (FIS) ski jumping competitions, claiming the s…
Ekstraklasa prepares domestic rights tender from 2023-24 onwards
The Polish Ekstraklasa is preparing an invitation to tender for the sale of its domestic media rights from the 2023-24 season onwards, in a process that is scheduled to be completed by the end of next…
TV Joj launches sports channel
Slovakian pay-television broadcaster TV Joj has launched a new sports channel.
Joj Sport intends to focus on domestic sport and Slovak athletes
Setanta pins down extension to UFC contract in Ukraine
Pay-television broadcaster Setanta Sports has extended its rights in Ukraine to the Ultimate Fighting Championship mixed martial arts promotion through to the end of 2024
Telekom Srbija pays over 700-per-cent increase for Premier League rights
Fevered competition between Telekom Srbija and United Media Group has produced one of the biggest cycle-on-cycle increases in the history of the sports media rights business.
Uefa secures club competition fee increase in Bulgaria with A1, bTV
Increase in value driven by Telekom Austria’s push to keep the Uefa Champions League under its umbrella, while adding Uefa’s other two competitions.
Poland’s TVP extends Visma Ski Classics rights deal
Poland’s public-service broadcaster TVP has extended its agreement to show Visma Ski Classics for another three years.
Pixellot ‘democratises’ Hungarian sport with ice hockey production deal
Automated sports video and analytics company Pixellot has agreed a broadcast production deal with the Hungarian Ice Hockey Federation (MJSZ)
Polsat serves up long-term Polish volleyball extension
Commercial and pay-television broadcaster Polsat has secured rights to Poland’s top-tier men’s and women’s volleyball leagues until 2028.
Nent lands three-year IndyCar extension, adds Poland and Baltics
Nordic Entertainment (Nent) Group has extended its rights to the IndyCar US motor racing series for another three years
Setanta retains Premier League rights in Ukraine until end of 2024-25
Pay-television broadcaster Setanta Sports has retained its exclusive Premier League rights in Ukraine for another three seasons