North America

Football
Fan Engagement

The National Women’s Soccer League (NWSL), top tier of the domestic game in the United States, has extended its content and media deal with the Just Women’s Sports (JWS) platform.
Wrestling
Finance & Law

Sports and entertainment group Endeavor has acquired a majority interest in a new company that will combine World Wrestling Entertainment with the Ultimate Fighting Championship, forming what the two parties…
Multiple Sports
Media

The YES Network has announced it is launching a direct-to-consumer subscription streaming service to provide cord-cutters the ability to watch local broadcasts of the New York Yankees in Major League Baseball,…
Basketball
Media

The NCAA Division I Women's Basketball Tournament on ESPN has set multiple records, including total minutes watched, average viewers per game, and the single-game viewership record
American Football
Media

The National Football League has announced a deal with RedBird Capital Partners to form a new media platform, EverPass Media, which will hold exclusive rights to distribute out-of-market package NFL Sunday…
Golf
Licensing & Merchandising

Augusta National, Inc. (ANI), the business arm of Augusta National Golf Club, home of US major The Masters, has extended its licensing agreement with digital asset management, licensing and metadata solutions provider Veritone.
American Football
Governance

The annual meeting of National Football League franchise owners continues today (Monday), with an extension of league commissioner Roger Goodell's contract and flexible scheduling for Thursday Night Football…
Football
Finance & Law

The Canadian Radio-television and Telecommunications Commission (CRTC) has called on telco Rogers Communications (RCCI) and Timeless Inc
Baseball
Marketing

IPTV operator Fubo has announced the addition of MLB.TV to its programming line-up, which will feature the channel in time for Major League Baseball's Opening Day on March 30
Football
Media

Endeavor Streaming is working with the National Women's Soccer League to launch a free global streaming service on NWSLSoccer
Baseball
Media

Apple TV+ doubleheader broadcasts of Friday Night Baseball will require a subscription, while DirecTV will this year air the games in commercial establishments in the United States
Baseball
Attendance

The 2023 World Baseball Classic further set new records as the tournament concluded with Japan hanging on to defeat the United States 3-2 in the championship game
Paralympic Games
Media

Public broadcaster CBC/Radio-Canada will be the Canadian broadcaster for the Paris 2024 and Milan-Cortina 2026 Paralympic Games
Basketball
Media

Viewership of the men's NCAA Division I Basketball Tournament has been steady compared to the 2022 tournament's first two rounds on CBS and Warner Bros
Football
Attendance

Ahead of the National Women's Soccer League's 11th season, commissioner Jessica Berman lauded a 20-per-cent increase in season ticket memberships across the league and record tickets already sold for the…
Baseball
Attendance

The first round of the 2023 World Baseball Classic has set records in attendance, global viewership, and merchandise sales
Multiple Sports
Media

Google has announced an $8 (€7.46) per month price increase for its streaming service YouTube TV, pointing to an increase in content costs and ongoing efforts to improve the service.
Football
Fan Engagement

Short-form video platform TikTok has signed a 'multi-year' agreement with Major League Soccer to become an 'Official Partner' of the league