Norway

Basketball
Media

Norwegian newspaper Verdens Gang has further expanded its sports rights portfolio by agreeing a multi-year deal with North American basketball league the NBA
Mixed Martial Arts

Nordic Entertainment (Nent) Group’s subscription streaming platform Viaplay has acquired rights to Europe’s mixed martial arts organisation KSW in 10 countries.
Football
Media

Telco Telia was able to seal a three-season deal for Serie A in Sweden and Finland for a relatively modest increase amid strong competition and high increases for rights fees in the Nordics.
Motor Racing

Nordic Entertainment (Nent) Group has extended its rights to the IndyCar US motor racing series for another three years
Football

Norwegian media group Amedia and its Swedish counterpart Bonnier have acquired broadcast rights to French football’s Ligue 1.
Athletics

Norwegian public-service broadcaster NRK has extended its rights agreement with the Norwegian Athletics Association (NFIF) for coverage of national athletics competitions
Multiple Sports

Nordic pay-television broadcaster Allente, whose customers span Denmark, Finland, Norway and Sweden, has secured a distribution deal with US media giant Discovery in which OTT platform discovery+ will…
Football

Nordic Entertainment (Nent) Group has acquired exclusive media rights to Italy’s top-tier women’s football league, the Serie A Femminile, as it furthers bolsters its women’s sport portfolio. M
Olympic Games

The record-breaking 400m hurdles victory by Norway’s Karsten Warholm attracted a peak audience of only 183,000 viewers in the Nordic country due to the seven-hour time difference with Tokyo.
Football

Lega Serie A has accepted offers for rights to Italian football’s Coppa Italia and Supercoppa from 2021-22 to 2023-24 in four European countries, along with Australia, Hong Kong, Mongolia, Vietnam and s…
Football

Norwegian commercial broadcaster TV2 has offered to introduce a Video Assistant Referee system for domestic football competitions for when it takes over the broadcast rights in 2023
Football

Media company the Nordic Entertainment Group (Nent Group) has secured exclusive media rights to broadcast the 2021 and 2024 editions of the Copa América in multiple countries through its Viaplay subscription …
Football

NRK Sports, the sports division of Norwegian public broadcaster NRK, has agreed a deal with artificial intelligence company WSC Sports to deliver automated real-time highlights of its coverage of the forthcoming…
Multi-sport

Media company Nordic Entertainment (Nent) Group has agreed a five-year rights deal across nine countries with events promotion company Matchroom Sport
Football

Sports streaming service Fanseat has acquired rights to show Asian Football Confederation major national and club team tournaments for 2021 and 2022
Football

Fifa is the latest rights-holder to benefit from fierce competition in the Nordics as it sealed huge increases for both the 2023 Fifa Women’s World Cup and the men’s World Cup in 2026.
Skiing

Nordic Entertainment (Nent) Group has acquired rights in the region to all International Ski Federation (FIS) World Cup events taking place in Switzerland through a deal with the Infront agency
Esports

Sport1, the German sports broadcaster, has agreed a distribution deal for its new eSportsONE channel with telco Telenor in Norway and Sweden