Pakistan

TikTok and the Pakistan Super League Twenty20 cricket tournament will jointly develop content for the social video platform under a new agreement

The Pakistan Cricket Board has agreed a deal with Facebook to show the return of the Pakistan Super League via the social media platform’s Paid Online Events service.

The chairman of the Pakistan Cricket Board speaks exclusively to SportBusiness Media about an ambitious new plan to digitise broadcasting in the country and significantly increase revenues.

Ehsan Mani, chairman of the Pakistan Cricket Board, has asserted that the board’s three-season deal with state broadcaster PTV could be even more lucrative than the board previously thought, despite widespread scepticism over the model that underpins the agreement.

Esports tournament organiser Blast Premier has reached eight new international media rights deals for the 2021 season

The Pakistan Cricket Board is emerging from a round of global rights sales for the 2021-23 cycle with respectable rights fees, industry insiders say, in a vastly changed and more challenging market compared to its last sales cycle.

Indian pay-television broadcaster Sony Pictures Networks has agreed a three-year media rights deal with the Pakistan Cricket Board, covering the board's home international matches and the annual Pakistan…

The Pakistan Cricket Board has announced a series of international media-rights deals covering cricket played in the country during the 2021 to 2023 period

LaLiga has announced a media rights agreement in China with telco China Mobile, and launched a tender for rights in the Indian subcontinent

SuperSport, the sub-Saharan African pay-television broadcaster, has signed a three-year rights deal with the Pakistan Cricket Board (PCB)

Media companies Tower Sports and SportzWorkz have expanded their association with the Pakistan Cricket Board by agreeing a new production deal with the governing body

The Pakistan Cricket Board is seeking a new international rights deal for its franchise-based Twenty20 competition, the Pakistan Super League, after terminating its contract with Techfront International…

The Pakistan Cricket Board has agreed a new three-year domestic broadcast rights and cable distribution deal with state broadcaster PTV Sports and I-Media Communication Services, respectively, with international…

The Blitz agency, domestic broadcast rights-holder of the Pakistan Super League, has taken legal action against the Pakistan Cricket Board over rights payments for the suspended 2020 season of the Twenty20…

Sports data and AI technology company Stats Perform has reached an agreement with Sportsfever360, a sports management organisation in Pakistan, to deliver Opta cricket data through Sportsfever360’s technologies a…

The Pakistan Cricket Board is searching for a consultant to help it with its media rights sales for home international matches in the 2020-23 period

The Pakistan Cricket Board lost out on between $80m (€74m) and $90m in media-rights revenue during its last five-year rights cycle because it was unable to schedule home matches against India, according t…

India-based agency ITW has apologised to the Pakistan Cricket Board for a mix-up that saw Pakistan Super League cricket matches streamed on UK betting website Bet365 against the board's wishes