South-East Asia
UFC’s Asian talent pathway could bring coveted commercial growth
The UFC's senior vice president in Asia, Kevin Chang, needs more local talent to fuel commercial growth in Asia. That's why his promotion is doing the job itself.
VMG Media ensures free-to-air coverage for Vietnam’s Women’s World Cup debut
Vietnam’s debut appearance at the Fifa Women’s World Cup this year will be shown by National Assembly Television, following the acquisition of rights in the country by VMG Media.
Sportfive reaffirms Asian football intentions with AFF renewal to 2032
The Sportfive agency has signed a long-term extension to its exclusive rights agreement with the Asean Football Federation (AFF)
Mediacorp gives free-to-air spotlight to PTO Tour’s Singapore debut
The Professional Triathletes Organisation will enjoy additional broadcast exposure in Singapore for the country’s new PTO Tour event through a deal with state-owned media group Mediacorp.
Volleyball World extends Mizuno sponsorship, agrees Thai broadcast deal
Volleyball World, the commercial entity created by the International Volleyball Federation (FIVB) and private equity firm CVC Capital Partners, has extended its sponsorship deal with Japanese sportswear…
Mediacorp lands 2023 SEA Games rights in Singapore
State-owned media group Mediacorp has acquired rights in Singapore to the forthcoming Southeast Asian Games and Asean Para Games
Mola extends Boxxer rights in Italy and Southeast Asian markets
Streaming service Mola has extended its exclusive media rights deal with UK boxing promoter Boxxer in its home market of Indonesia, along with Malaysia, Singapore and Italy
SEA Games media rights ‘bought’ in four participating countries
Media rights deals for the Cambodia 2023 Southeast Asian Games have been agreed in five participating countries, the secretary-general of the organising committee has announced
SPOTV renews PTO Tour rights in Southeast Asia
Pay-television and digital platform SPOTV has renewed a deal to cover Professional Triathletes Organisation (PTO) events in several countries across Southeast Asia
StarHub continues F1 coverage through beIN carriage
Singaporean telecoms operator StarHub will continue to carry pay-television broadcaster beIN Sports’ coverage of the Formula 1 motor racing championship.
Asian sports media ‘retains great potential’ but audiences now more difficult to monetise
The pay-television-driven heyday in Asian sports media is over – but not all is doom and gloom, according to industry experts speaking during the ‘Masterclass Asia: The Big Picture’ panel which kicked off t…
Revamped Malaysian Football League secures domestic rights increase
The Malaysian Football League secured a strong increase in its media rights income in new domestic deals with pay-television broadcaster Astro and public-service broadcaster RTM.
Premier Sports Asia renews NRL rights in Asia at flat fee
Premier Sports Asia renewed its rights in more than 20 markets in Asia for Australia’s National Rugby League at a flat fee in the face of minimal competition.
Astro returns as Malaysian Football League broadcaster in three-year deal
Malaysian pay-TV operator Astro has acquired domestic media rights to the country's top club football competitions in a three-year deal running from 2023 to 2025
AFF Championship value up in Vietnam as on-pitch success fuels interest
A ‘golden generation’ of men’s footballers have helped make Vietnam the most valuable market for Asean Football Federation Championship rights for the second tournament in succession.
Premier Sports renews NRL rights in Asia
Pay broadcaster Premier Sports Asia has acquired exclusive live rights in more than 20 markets in Asia for Australia's National Rugby League in a five-year deal from 2023 to 2027
Biswas joins Web3 platform Virtualness after leaving Meta
Web3-focused platform Virtualness has hired experienced media executive Joyee Biswas as a founding team member, heading sports and media partnerships for the fledgling Singapore-based company
AFC ends Eleven rights deal as Asia service shuts down
The Asian Football Confederation has ended early its media rights agreement in Southeast and East Asia with international sports broadcaster Eleven, which has now shut down its Asian linear and streaming…