CCTV (China)

Latest Features

Chinese state broadcaster CCTV last week agreed a sublicensing deal with the Suning conglomerate to acquire Uefa Champions League rights for the remainder of the current cycle, from 2018-19 to 2020-21

Chinese state broadcaster CCTV is in discussions to renew rights to three of its most important football properties: the Uefa Champions League, Germany’s Bundesliga and Italy’s Serie A.

The Infront agency has already exceeded its guarantee to Fifa for rights to the 2018 and 2022 World Cups across Asia with rights to the 2022 tournament still to sell in all but its most-valuable market, China, TV Sports Markets understands.

The value of Australian Open tennis rights in China increased by 75 per cent in the new cycle, from 2018 onward, following new digital and linear broadcast deals.

The Chinese Basketball Association is close to reaching its media-rights income target of $60m (€51m) per season for the current cycle.

France’s Ligue 1 has continued to make an impact in its key target market of China after Saturday’s Trophée des Champions match was watched by a live audience of 1.8m v

The PP Sports division of Chinese new media company PPTV has acquired exclusive new media rights in China to Ligue 1, the top division of French club football

The AFL Aussie rules football league has today (Friday) announced that three Chinese free-to-air broadcasters will show live coverage of its upcoming game in the country.

Chinese internet company Tencent has acquired rights for the upcoming Rio 2016 summer Olympic Games in a sublicensing deal with state broadcaster CCTV.

Features

The Infront Sports & Media agency looks well placed to earn a healthy margin on its World Cup rights across Asia following this month’s deal with Chinese state broadcaster CCTV.

The French Open secured greater revenue from China in 2017 compared to last year thanks to a deal with online streaming platform Tencent agreed earlier this month.

The International Basketball Federation (Fiba) is set to more than double its annual media-rights income compared to the previous cycle, boosted by a lucrative deal in China and strong increases in key markets.

Streaming platform PPTV’s acquisition of Bundesliga digital rights in China last month secures its position as the country’s pre-eminent football broadcaster.

Chinese state broadcaster CCTV has recouped CNY200m (€27.3m/$30m) of its outlay on the Rio Olympics in digital rights deals this week.

The International Table Tennis Federation’s decision to sell its media rights in China and other core markets itself left slim pickings for agencies, but hasn’t stopped Lagardère Sports from taking on the challenge.

The Chinese government has intervened in the sale of media rights to the 2018 and 2022 Fifa World Cups in the country, ensuring a deal will eventually be struck with state broadcaster CCTV.

China Sports Media’s huge deal with the Chinese Super League is a gamble on the expansion of the country’s digital rights market and the government’s plans to build football into a major national sport.

The International Olympic Committee earned a significant increase from Chinese state broadcaster CCTV this month, but the new deal still falls well short of the true market value of the Games.

The CAA Eleven agency completed a host of new deals for Uefa European Qualifiers rights at the end of July, with strong results in sub-Saharan Africa and Asia.

The renewal of the National Basketball Association’s domestic media-rights deal, expected later this year, is the most eagerly awaited in US sport and will no doubt be the biggest of the year.

The world swimming federation earned a small fee increase in its renewal last week with Japanese commercial broadcaster TV Asahi.

Interviews with Matt Brabants, senior vice president of global media distribution and business operations, and Elsa Memmi, vice president of global media distribution across Europe, the Middle East and Africa, on the NBA’s global media rights strategy.

Interview with Peter Hall, Fina’s head of marketing TV, on the federation’s new deal with commercial broadcaster TV Asahi in Japan.

Why it was OK for Formula One to lose 30m viewers in China