SVT (Sweden)

Latest Features

Infront has sealed a big increase in value for International Ice Hockey Federation rights across the Nordics, in a deal with the Nordic Entertainment (Nent) Group that will help cover the increased costs of its own recently-signed global rights agreement.

Nordic Entertainment (Nent) Group has once again blown away competition from Nordic public-service broadcasters for winter sports content, acquiring exclusive rights to International Skating Union events from the Infront agency.

Nordic Entertainment (Nent) Group has gained a foothold in winter sports in the Nordics with its shock acquisition of a host of properties from the Infront agency.

Rai, Mediaset and Sky were all expected to bid this week for a cut-price 2018 Fifa World Cup. The rights in Italy have plummeted in value since the national team failed to qualify for the tournament, losing a play-off to Sweden.

New inventory and strong broadcaster competition has seen the value of Uefa’s package of national team rights increase markedly in Scandinavia.

TV4 Media, the Telia-owned broadcasting company that operates Swedish commercial broadcaster TV4, and Swedish public-service broadcaster SVT have acquired rights to the 2026 Fifa World Cup

SVT, Sweden’s public-service broadcaster, has agreed a five-season deal to broadcast the Visma Ski Classics long-distance skiing events.

Swedish pay-TV broadcaster C More has acquired rights to 192 of the 225 matches from the top-tier women’s ice hockey league in Sweden, with public broadcaster STV picking up rights to the end-of-season f…

Nordic Entertainment (Nent) Group has acquired rights to a host of winter sports properties in the Nordics from the Infront agency, landing a blow to public-service broadcasters in the region

Features

The Infront Sports & Media agency’s deals last week for World Championship and World Cup skiing events with Swedish public-service broadcaster SVT are thought to represent a decent increase on the current value of the rights.

Uefa does good business for Euro 2016 in Sweden and Hong Kong

Tour de France commits early to EBU despite interest from agencies and pay-TV companies

CAA Eleven enjoys fee increase for Euro 2016 in Norway

European Qualifiers deal is first sign that Discovery will stimulate Nordic market

CAA Eleven busts the pan-Nordic broadcaster consortium to go market by market with the European Qualifiers and Euro 2016

Pauline McVey, analyst for SportBusiness Intelligence, reviews television audiences for the recent Alpine World Ski Championships in key European markets