Sponsorship & Marketing

Football
Media

Team Marketing is close to expanding its sports client base for the first time in its 32-year history as it nears an agreement to become the Swiss Football League’s global commercial rights sales agent, sources have told SportBusiness.
Tennis
Finance & Law

TWG Global, the investment vehicle of US billionaire Mark Walter, has acquired a minority stake in a joint venture set up with the International Tennis Federation to commercialise the Billie Jean King…
Football
Finance & Law

The new management team at OneFootball has enacted further cost-saving measures at the media company with the overall headcount reduced by 15 per cent
Multiple Sports
Licensing & Merchandising

Sports streaming platform DAZN continues to attempt to diversify its revenue streams after agreeing a deal to sell sports merchandise from Fanatics through its platform
Aquatics
Finance & Law

World Aquatics has spent over $10m (€9m) in legal fees in its bid to maintain control of the sport over the past three years, according to financial statements released today (Monday).
Football
Industry Moves

Navin Singh has resigned from his position as commercial director at the Football Association (FA) to take up a leading role with Six Nations Rugby
Netball
Media

The Netball World Cup has been left without a title sponsor just three weeks out from the start of the tournament, after insurance and investments company Vitality pulled out of its agreement
Football
Media

Sky Media, the advertising sales house of pay-television broadcaster Sky, has been appointed as the official and exclusive advertising sales representative for the Fifa+ streaming platform across the UK,…
Aquatics
Media

World Aquatics has awarded Sportfive a contract to sell its media rights in most global markets, retaining long-standing agency partner Dentsu in Japan and selected countries in the Asia-Pacific region
Football
Finance & Law

Canada Soccer, the country's governing soccer body, is facing financial difficulties that may result in filing for bankruptcy protection
Football
Finance & Law

OneFootball chief executive Lucas von Cranach and fellow members of the management have left their roles following a financially turbulent 12 months for the streaming platform and media company
Golf
Media

German automotive manufacturer BMW has signed a new agreement with the Ryder Cup that will allow drivers of its cars to watch this year’s edition of the golf tournament from inside their vehicles.
Rugby Union
Industry Moves

Richard Heaselgrave has left his role as chief revenue and fan engagement officer at World Rugby just over 18 months after taking up the post, SportBusiness understands
Multiple Sports
Industry Moves

US internet company Yahoo has appointed Ryan Spoon as the new president of its sports division. Spoon comes to Yahoo Sports after working at digital collectibles and fantasy game company Sorare
Hockey
Finance & Law

The International Hockey Federation (FIH) wants to prioritise media rights deals with more free-to-air broadcasters in a bid to grow exposure for the sport, after the governing body recorded a second consecutive…
Golf
Finance & Law

The PGA Tour, DP World Tour and Saudi Arabia’s Public Investment Fund (PIF) are to merge commercial operations under common ownership in a shock tripartite agreement that ends all pending litigation r…
Cricket
Media

Pay-television broadcaster Disney Star has secured 28 sponsors for its coverage of India’s meeting with Australia in the World Test Championship (WTC) final.
Football
Finance & Law

The two collectives of Campeonato Brasileiro Série A and B teams seeking to drive plans for a new Brazilian football league system have this week made new financial offers in a bid to entice rival clubs …