The rights value in Italy for the pre-season International Champions Cup football tournament was weighed down by a combination of lower inventory, a busy summer sports calendar and a tough market environment, SportBusiness Media understands.
In acquiring media distribution rights to the 2019 and 2020 International Champions Cup, IMG was the beneficiary of a change in direction by the former sales agency for the competition, Catalyst Media.
New Zealand telco Spark has further bolstered the sports portfolio of its fledgling Spark Sports OTT platform, acquiring rights to the Women’s Tennis Association (WTA) Tour and the International Champions C…
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.