North America

Apple’s first foray into sport may appear similar to Amazon’s low-cost experimentation, but the tech giant plans to accelerate into a wide-ranging premium sports strategy.

League extending its presence further on direct-to-consumer streaming platforms

Global sports data provider Genius Sports posted $84m (€76.4m) in revenues in its fourth fiscal quarter, an increase of 78.7 per cent from the comparable period in 2020.

Exclusive package of games to air on Apple TV+ streaming service

NBC Sports has secured the United States broadcast rights to the Women’s Tour de France, with the event to be aired on cable channel CNBC and streaming service Peacock.

NBC Sports Chicago and NBC Sports Philadelphia, two NBC Sports regional sports networks, are partnering with gaming company PointsBet to present an alternate National Basketball Association sports-betting…

Sports production company NEO Studios has announced a merger with US-based Whistle Studios to create a global studio business, which will be housed under international broadcaster Eleven

The United States Soccer Federation has secured an eight-year domestic English-language rights deal with WarnerMedia from 2023 through 2030, which is worth a reported $200m (€180m) or $25m a year.

Discovery, the US-based media group that owns Eurosport, today (Thursday) reported full-year revenues of $4.54bn (€4.0

Operator of Bally Sports RSNs issues downbeat earnings report

Wide range of difficult factors contribute to significant viewership decline

Upstart property more than doubles its broadcast reach from the prior year

IndyCar is planning to use the increased exposure offered by its new domestic media rights deal with NBC to accelerate the rebuild of its brand in the US and grow its sponsorship revenues over the three-year term.

Helbiz Media, a division of US micro-mobility company Helbiz, has agreed a content deal with Facebook for Serie B, the second tier of domestic club football

The International Olympic Committee is in no rush to begin negotiations over a new US broadcast rights deal and its timeline for negotiations will not be dictated by a Salt Lake City bid for future Winter…

Men in Blazers, the popular American soccer-focused podcast and TV show, is looking to significantly expand its brand thanks to a partnership with United States soccer-focused investment firm For Soccer…

CBS Sports parent entity ViacomCBS has changed its corporate name to Paramount, a move which highlights the American media conglomerate's emphasis on its international Paramount+ streaming service.

Rams' dramatic comeback victory generates best US viewership in five years