South Korea
Coupang agrees big increase to land Bundesliga rights in South Korea
South Korean e-commerce company Coupang secured exclusive rights to the German Bundesliga in South Korea, from 2024-25 to 2028-29, after outbidding the competition.
Coupang takes Bundesliga rights off CJ ENM in South Korea
South Korean e-commerce company Coupang has secured exclusive rights to the German Bundesliga in South Korea, from 2024-25 to 2028-29, SportBusiness understands
Coupang deal shows F1 has room to grow in South Korea
South Korean e-commerce company Coupang secured exclusive streaming rights in South Korea to Formula 1 at a fee which shows the motor-racing series still has plenty of room to grow in the market.
Coupang pays big uplift to take AFC rights from 2025-28
South Korean e-commerce company Coupang secured exclusive Asian Football Confederation rights from 2025 to 2028 after agreeing to pay a significant uplift.
Sportradar gives K League TV a face-lift, to net sponsors in renewed pact
The Korea Professional Football League and sports data and betting services company Sportradar have renewed their wide-ranging global media and betting rights deal for another four years, with sponsorship…
DAZN acquires DTM, GT Masters rights in eight markets
Multi-platform subscription broadcaster DAZN has acquired rights to the Deutsche Tourenwagen Masters, GT Masters and GT4 Germany touring cars series in eight markets
UFC’s Asian talent pathway could bring coveted commercial growth
The UFC's senior vice president in Asia, Kevin Chang, needs more local talent to fuel commercial growth in Asia. That's why his promotion is doing the job itself.
Coupang nets exclusive AFC rights in Korea
South Korean e-commerce company Coupang has secured exclusive rights to all Asian Football Confederation (AFC) properties from 2025 to 2028
Coupang Play furthers F1 association, Fuji TV retains rights
South Korean streaming platform Coupang Play has secured a long-term association with Formula 1 by agreeing a rights deal with the motor racing championship
AFF Championship value up in Vietnam as on-pitch success fuels interest
A ‘golden generation’ of men’s footballers have helped make Vietnam the most valuable market for Asean Football Federation Championship rights for the second tournament in succession.
Premier Sports renews NRL rights in Asia
Pay broadcaster Premier Sports Asia has acquired exclusive live rights in more than 20 markets in Asia for Australia's National Rugby League in a five-year deal from 2023 to 2027
PFL extends with Korean rights-holder IB Sports, targets Seoul event
US-based mixed martial arts promotion the Professional Fighters League has agreed a two-year renewal of its deal with South Korean rights-holder, media group IB Sports, as it plans to stage an event in…
Coupang pays big increase to take LaLiga from SPOTV in Korea
The value of Spanish LaLiga rights in South Korea has more than doubled as local ecommerce group Coupang made the property one of its biggest exclusive rights acquisitions to date.
Coupang Play acquires LaLiga rights in South Korea
South Korean e-commerce company Coupang has taken a significant stride in its sports broadcasting ambitions by securing rights to the Spanish LaLiga in a five-year deal covering 2023-24 to 2027-28
Coupang Play acquires rights for NHL ice hockey
South Korean ecommerce and streaming company Coupang has acquired exclusive rights for NHL ice hockey in a deal covering the upcoming 2022-23 season
JTBC furious over KLPGA sales process as SBS set to renew
An impending renewal of Korean Ladies Professional Golf Association’s domestic media rights by SBS is being bitterly opposed by rival broadcaster JTBC, which has threatened legal action.
Asia League Ice Hockey launches streaming service ahead of long-awaited return
Asia League Ice Hockey (ALH) has launched a streaming service ahead of its return this weekend
Premier League defies trends to increase value in Asia-Pacific outside China
The Premier League’s latest round of rights sales in Apac is considered a major success, despite a substantial drop in overall value due to the collapse in the market in China.