Infront
Infront seals first Serie A deal as Arena retains rights in Balkans
The Infront agency has finalised its first Serie A media-rights deal since taking over from rival IMG as the league’s international rights-holder, sealing a deal in the Balkans with pay-television broadcaster A…
Infront, SCC Events agree deal to keep Berlin Marathon free-to-air in Germany
The Infront agency and the organiser of the Berlin Marathon, SCC Events, have extended an exclusive domestic media rights deal with German public-service broadcasters ARD and ZDF for the next two years
IPC sees watershed European rights fee rise in Infront deal
The International Paralympics Committee has secured a step-change increase in the value of its European rights in its deal with the Infront agency, covering the 2022 winter and 2024 summer Paralympic Games.
Infront’s merged digital operation unveils brand identity, leadership team
The Infront agency has unveiled the new ‘Infront X’ identity for the entity created as a merger of iX.co,
ISU sees modest global rights gain in Infront renewal
The International Skating Union has secured a modest fee increase for its global media rights from 2023-24, renewing with incumbent Infront in a deal signed this month.
Infront edges out Kosmos to win Serie A international tender
Infront has won international media rights to the Italian Serie A by the tightest of margins, bidding €1m per season more than its closest challenger, Kosmos.
Infront pays robust fee in eight-year Flanders Classics global rights deal
Infront will pay a strong increase for rights to the Flanders Classics and Amstel Gold cycling races in a long-term global media-rights deal with the race organisers, SportBusiness Media understands.
Nugent leaves Infront’s iX.co digital and technology operation
David Nugent, the chief commercial officer at iX.co, the digital media and solutions company owned by the Infront agency, is leaving his position
Infront extends ISU international deal, adds rights in China
The Infront agency has extended its international media rights deal with the International Skating Union for four more seasons, as well as adding rights in China
Infront lands bulk of Serie A international rights
The Infront agency has acquired the international media rights for Italian football's Serie A in most markets around the world for the next three seasons, from 2021-22 to 2023-24, after receiving the unanimous…
Nent adds Infront’s Swiss FIS World Cup rights to skiing portfolio
Nordic Entertainment (Nent) Group has acquired rights in the region to all International Ski Federation (FIS) World Cup events taking place in Switzerland through a deal with the Infront agency
Eurosport, GCN add Flanders Classics rights to 2024
International sports broadcaster Eurosport and digital platform Global Cycling Network will showcase the Flanders Classics cycling races in European and Asian markets until 2024 after agreeing a new deal…
Infront adds to SPFL international footprint in seven-country OneFootball deal
Matches from the Scottish Premiership will be streamed in seven international markets by OneFootball in a deal between the football-based media platform and the Infront agency
Infront finalises recapture of Swiss-Ski international rights
The Infront agency has agreed a six-year deal to sell the international broadcast rights to FIS World Cup events organised by Swiss-Ski, the Alpine country’s national ski federation.
Former Infront Italy president Bogarelli passes away
Marco Bogarelli, a former president of Infront Italy and a visionary of the business of sport, has passed away at the age of 64
IBSF take rights to market ahead of Infront deal expiry
The International Bobsleigh and Skeleton Federation (IBSF) has issued a request for proposals for its global broadcast and sponsorship rights as Infront, the long-standing incumbent rights-holding agency,…
Infront adds Tour de Pologne rights to cycling portfolio
The Infront agency has further bolstered its cycling portfolio by agreeing a four-year for global media rights to the Tour de Pologne, the UCI WorldTour event