Infront
Infront secures huge Serie A increase with Telekom Srbija
Infront has secured a monstrous increase for Italian Serie A rights in the Balkans, leveraging fierce competition and its European Handball Federation joint-venture deal with DAZN.
Viacom18 snaps up Serie A, Ligue 1 amid absence of competition
Indian media group Viacom18’s acquisitions of rights to Italy’s Serie A and France’s Ligue 1 signify the growing presence of tech and media giant Reliance in the Indian sports broadcasting landscape.
EHF buoyed by 2020-21 audience figures driven by Infront-DAZN pact
The European Handball Federation has reported back on the first season of its exclusive media and sponsorship rights deal with the Infront agency and multi-platform subscription broadcaster DAZN by stating…
Migu and iQiyi step up as European football values dive in China
As the fallout continues from the collapse of PP Sports, the media rights value of major European football properties in China has fallen sharply in new deals agreed ahead of the 2021-22 season
Eleven retains Serie A rights in Belgium
Subscription broadcaster Eleven Sports has renewed an agreement for exclusive rights in Belgium to Serie A, the top tier of club football in Italy
FuboTV picks up Canadian rights to Serie A, Coppa Italia
Sports-focused streaming service and channel aggregator fuboTV has acquired multi-year rights in Canada to Serie A, the top tier of club football in Italy, as well as the Coppa Italia cup competition
Serie A returns to BT Sport in three-year deal
BT Sport has secured exclusive Serie A broadcast rights in the UK and Ireland from 2021-22 to 2023-24 in a deal with the Infront agency
Saran Media Group nets Serie A rights in 17 territories
The Saran Media Group has secured media rights to Italian football's Serie A across 17 countries spanning the Commonwealth of Independent States region, Eastern Europe and Turkey for the three seasons…
CBS Sports expands soccer portfolio with SPFL rights
CBS Sports has expanded its soccer portfolio by securing the exclusive United States media rights to the Scottish Professional Football League (SPFL) in a long-term agreement
Integral acquires Nigerian free-to-air Tokyo 2020 rights, sublicenses to NTA
Sports marketing agency Integral has acquired free-to-air rights in Nigeria to 200 hours of live content from Tokyo 2020, acquiring the rights from the Infront agency
ORF lands Swiss-Ski rights in long-term Infront deal
ORF, the Austrian public-service broadcaster, has secured rights to FIS World Cup events organised by Swiss-Ski, the Alpine country’s national ski federation.
IMG to assume long-term IBSF role when Infront deal ends
IMG has been appointed by the International Bobsleigh and Skeleton Federation to jointly manage its media and sponsorship rights sales from the 2022-23 season onwards, after the federation’s contract w…
Discovery pens WEC, 24 Hours of Le Mans deal in over 100 territories
Media group Discovery has signed off on a five-year deal for rights to the 24 Hours of Le Mans and the FIA World Endurance Championship
Former HBS and F1 executives Angell and Barnett form OTT consultancy
Peter Angell, the former director of production for Infront-owned Host Broadcast Services (HBS) and Murray Barnett, the former director of sponsorship and commercial partnerships at Formula 1, have formed…
Infront seals first Serie A deal as Arena retains rights in Balkans
The Infront agency has finalised its first Serie A media-rights deal since taking over from rival IMG as the league’s international rights-holder, sealing a deal in the Balkans with pay-television broadcaster A…
Infront, SCC Events agree deal to keep Berlin Marathon free-to-air in Germany
The Infront agency and the organiser of the Berlin Marathon, SCC Events, have extended an exclusive domestic media rights deal with German public-service broadcasters ARD and ZDF for the next two years
IPC sees watershed European rights fee rise in Infront deal
The International Paralympics Committee has secured a step-change increase in the value of its European rights in its deal with the Infront agency, covering the 2022 winter and 2024 summer Paralympic Games.