Sina (China)
Sina SVP: ‘Mass-participation events crucial to our survival’
Sina Sports is aiming to grow its mass-participation events to make up for its decision not to compete for premium sports rights, Sina’s senior vice president has told TV Sports Markets.
IRena not close to breaking even on Chinese Volleyball League deal
Event and venue management company iRena is making a substantial loss on its deal for all Chinese Volleyball League media and marketing rights.
French Open grows revenue in China with new Tencent deal
The French Open secured greater revenue from China in 2017 compared to last year thanks to a deal with online streaming platform Tencent agreed earlier this month.
Sina pays small fee for Ascot as it tries to grow interest in China
LeSports takes first bite of expensive Premier League
LeSports has become the first Chinese internet operator to secure English Premier League rights in the upcoming 2016-17 season.
WCF launches Sina Weibo channel, new website
European Tour lands Sina Sports partnership
BeIN secure 3×3 Golden League coverage in Asia-Pacific
Sina seals Wimbledon partnership
PPTV pays out for UFC
The Chinese digital market’s seemingly never-ending growth boosted another property last month, as the Ultimate Fighting Championship agreed a lucrative deal with PPTV Sports.
LeTV Sports leads charge of China’s digital brigade
China’s booming digital sports rights market has helped the Premier League, LaLiga and Uefa’s Champions League earn impressive returns in recent months from a historically difficult market.
Premier League boosts coverage in China; sells UK clips
The value of Premier League internet rights increased hugely in deals in China, but the value of digital clips in the UK remained flat in this week’s deal with Sky.
NBA says its digital breakthrough will be welcomed by all
The National Basketball Association’s exclusive digital rights deal with Chinese internet operator Tencent, agreed late last month, looks to be a landmark one for the country’s media-rights market.