TikTok

Latest Features

As TikTok has grown into one of the world's most popular social-media apps during the past year, the short-form video-sharing platform has become an important tool for sports rights-holders to expand and engage their fanbases. 
USA

LAFC has become the first Major League Soccer team to create an official channel on short-form video platform TikTok

League joins a fast-growing collection of major sports properties to align with short-form video platform

Barcelona has become the latest professional outfit to join Chinese short-form global video platform TikTok

Paris Saint-Germain has become the first football club to launch an official account on Chinese micro-content platform Dongtu, while Liverpool has become the first English Premier League team to have a…